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Researcher
Iris Vermeir
Profile
Projects
Publications
Activities
Awards & Distinctions
233
Results
2024
How a health goal activation drives the Nutri-Score effect
Eva Heeremans
Maggie Geuens
Iris Vermeir
A1
Journal Article
in
FOOD QUALITY AND PREFERENCE
2024
2023
Cooking up a media storm : the association between food media and our dietary behavior
Viktor Proesmans
Maggie Geuens
Iris Vermeir
Dissertation
2023
Eating out of paper versus plastic : the effect of packaging material on consumption
Joyce De Temmerman
Iris Vermeir
Hendrik Slabbinck
A1
Journal Article
in
FOOD QUALITY AND PREFERENCE
2023
Food writings in a postmodern society : a discourse analysis of influencer and celebrity chef cookbooks in Belgium
Viktor Proesmans
Iris Vermeir
Nelleke Teughels
Maggie Geuens
A2
Journal Article
in
FRONTIERS IN COMMUNICATION
2023
How online grocery shopping drives private label food purchases
Julie Verstraeten
Eva Heeremans
Maggie Geuens
Iris Vermeir
A1
Journal Article
in
JOURNAL OF BUSINESS RESEARCH
2023
Hungry eyes : how presentation styles in food pictures affect consumer behavior
Eva Meersseman
Iris Vermeir
Maggie Geuens
Dissertation
2023
Introducing nuance to the measurement of consumers' automatic product appraisals : validation and applications of the Implicit Attribute Classification Task (‘IMPACT’)
Daria Altenburg
Adriaan Spruyt
Iris Vermeir
Dissertation
2023
Putting spatial product presentation cues on the map : review and research directions
Gudrun Roose
Iris Vermeir
A1
Journal Article
in
JOURNAL OF BUSINESS RESEARCH
2023
The effect of recycled packaging on perceived product naturalness
Joyce De Temmerman
Nico Heuvinck
Hendrik Slabbinck
Iris Vermeir
C1
Conference
2023
The full package of package-free retail environments : a mixed methods study on multiple stakeholder perspectives of package-free shopping
Joyce De Temmerman
Hendrik Slabbinck
Iris Vermeir
A1
Journal Article
in
SUSTAINABLE PRODUCTION AND CONSUMPTION
2023
The wrap-less revolution : consumer segmentation by facilitators of and barriers to package-free shopping
Joyce De Temmerman
Hendrik Slabbinck
Iris Vermeir
A1
Journal Article
in
RESOURCES CONSERVATION AND RECYCLING
2023
Unpacking packaging : an investigation of packaging material for a healthy and sustainable future
Joyce De Temmerman
Iris Vermeir
Hendrik Slabbinck
Dissertation
2023
What a mess! The effect of messiness in food pictures on unhealthy food choices
Eva Meersseman
Maggie Geuens
Iris Vermeir
C3
Conference
2023
What a mess! The effect of messiness in food pictures on unhealthy food choices
Eva Meersseman
Maggie Geuens
Iris Vermeir
A1
Journal Article
in
FOOD QUALITY AND PREFERENCE
2023
2022
Consumer evaluation of food quality and the role of environmental cues : a comprehensive cross-country study
Dacinia Crina Petrescu
Iris Vermeir
Philippe Burny
Ruxandra Malina Petrescu-Mag
A1
Journal Article
in
EUROPEAN RESEARCH ON MANAGEMENT AND BUSINESS ECONOMICS
2022
Food media and dietary behavior in a Belgian adult sample : how obtaining information from food media sources associates with dietary behavior
Viktor Proesmans
Iris Vermeir
Charlotte de Backer
Maggie Geuens
A1
Journal Article
in
INTERNATIONAL JOURNAL OF PUBLIC HEALTH
2022
How to reduce agri-environmental impacts on ecosystem services : the role of nudging techniques to increase purchase of plant-based meat substitutes
Nicky Coucke
Iris Vermeir
Hendrik Slabbinck
Maggie Geuens
Ziad Choueiki
A1
Journal Article
in
ECOSYSTEM SERVICES
2022
Take a bite! The effect of bitten food in pictures on purchase intention
Eva Meersseman
Maggie Geuens
Iris Vermeir
C3
Conference
2022
The backfire effect of the nutri-score
Eva Heeremans
Iris Vermeir
Maggie Geuens
C3
Conference
2022
The effect of gender congruence between anthropomorphic packaging shapes and product benefits on consumer responses
Eva Meersseman
Maggie Geuens
Iris Vermeir
C3
Conference
2022
The evolution of food recipes in popular media : does it associate with household purchases?
Viktor Proesmans
Maggie Geuens
Christophe Matthys
Iris Vermeir
C3
Conference
2022
Whether, why, and for whom the Nutri-Score works
Eva Heeremans
Maggie Geuens
Iris Vermeir
C3
Conference
2022
2021
An evaluation of the COVID-19 pandemic and perceived social distancing policies in relation to planning, selecting, and preparing healthy meals : an observational study in 38 countries worldwide
Charlotte De Backer
Lauranna Teunissen
Isabelle Cuykx
Paulien Decorte
Sara Pabian
Sarah Gerritsen
Christophe Matthys
Haleama Al Sabbah
Kathleen Van Royen
Nelleke Teughels
et al.
A1
Journal Article
in
FRONTIERS IN NUTRITION
2021
Animals like us : leveraging the negativity bias in anthropomorphism to reduce beef consumption
Ziad Choueiki
Maggie Geuens
Iris Vermeir
A1
Journal Article
in
FOODS
2021
Food on the move : the impact of implied motion in pictures on food perceptions through anticipated pleasure of consumption
Lana Mulier
Eva Meersseman
Iris Vermeir
Hendrik Slabbinck
A1
Journal Article
in
FOODS
2021
How online grocery shopping affects private label food choices
Eva Heeremans
Julie Verstraeten
Maggie Geuens
Iris Vermeir
C3
Conference
2021
Is 'wild' a food quality attribute? Heavy metal content in wild and cultivated sea buckthorn and consumers’ risk perception
Ruxandra Malina Petrescu-Mag
Iris Vermeir
Carmen Roba
Dacinia Crina Petrescu
Nicoleta Bican-Brisan
Ildiko Melinda Martonos
A1
Journal Article
in
INTERNATIONAL JOURNAL OF ENVIRONMENTAL RESEARCH AND PUBLIC HEALTH
2021
Make it move : the effectiveness of using motion techniques in visual marketing trends
Lana Mulier
Iris Vermeir
Hendrik Slabbinck
Dissertation
2021
Mock meat in the butchery : nudging consumers toward meat substitutes
Jolien Vandenbroele
Hendrik Slabbinck
Anneleen Van Kerckhove
Iris Vermeir
A1
Journal Article
in
ORGANIZATIONAL BEHAVIOR AND HUMAN DECISION PROCESSES
2021
Take a bite! The effect of bitten food in pictures on product attitudes, purchase intentions, and willingness to pay
Eva Meersseman
Maggie Geuens
Iris Vermeir
A1
Journal Article
in
FOODS
2021
The effect of masculine or feminine product benefits and anthropomorphic packaging shapes on purchase intention and product attitudes
Eva Meersseman
Maggie Geuens
Iris Vermeir
C3
Conference
2021
The effect of perspectives in food pictures on unhealthy food choices
Eva Meersseman
Iris Vermeir
Maggie Geuens
A1
Journal Article
in
FOOD QUALITY AND PREFERENCE
2021
The impact of the Nutri-Score nutrition label on perceived healthiness and purchase intentions
Joyce De Temmerman
Eva Heeremans
Hendrik Slabbinck
Iris Vermeir
A1
Journal Article
in
APPETITE
2021
This way up : the effectiveness of mobile vertical video marketing
Lana Mulier
Hendrik Slabbinck
Iris Vermeir
A1
Journal Article
in
JOURNAL OF INTERACTIVE MARKETING
2021
Viewpoint : using neuroscience tools in service research
Nanouk Verhulst
Iris Vermeir
Hendrik Slabbinck
A1
Journal Article
in
JOURNAL OF SERVICES MARKETING
2021
2020
'Playing by the Book' : determinants of children's preference for replicating and originating play
Dieneke Van de Sompel
Iris Vermeir
A1
Journal Article
in
JOURNAL OF CREATIVE BEHAVIOR
2020
A neurophysiological exploration of the dynamic nature of emotions during the customer experience
Nanouk Verhulst
Iris Vermeir
Hendrik Slabbinck
Bart Larivière
Maurizio Mauri
Vincenzo Russo
A1
Journal Article
in
JOURNAL OF RETAILING AND CONSUMER SERVICES
2020
Beliefs and actions towards an environmental ethical life : the Christianity-environment nexus reflected in a cross-national analysis
Ruxandra Malina Petrescu-Mag
Adrian Ana
Iris Vermeir
Dacinia Crina Petrescu
A1
Journal Article
in
JOURNAL OF AGRICULTURAL & ENVIRONMENTAL ETHICS
2020
Consumer understanding of food quality, healthiness, and environmental impact : a cross-national perspective
Dacinia Crina Petrescu
Iris Vermeir
Ruxandra Malina Petrescu-Mag
A1
Journal Article
in
INTERNATIONAL JOURNAL OF ENVIRONMENTAL RESEARCH AND PUBLIC HEALTH
2020
Environmentally sustainable food consumption : a review and research agenda from a goal-directed perspective
Iris Vermeir
Bert Weijters
Jan De Houwer
Maggie Geuens
Hendrik Slabbinck
Adriaan Spruyt
Anneleen Van Kerckhove
Wendy Van Lippevelde
Hans De Steur
Wim Verbeke
A1
Journal Article
in
FRONTIERS IN PSYCHOLOGY
2020
GIF it to me : the effect of animation on sense of urgency and impulse buying
Lana Mulier
Hendrik Slabbinck
Iris Vermeir
C3
Conference
2020
Horizontal or vertical : the effect of package shape on perceived healthiness
Joyce De Temmerman
Iris Vermeir
Hendrik Slabbinck
C3
Conference
2020
How visuals affect food choice
Iris Vermeir
Editorial material
2020
Nudging to get our food choices on a sustainable track
Jolien Vandenbroele
Iris Vermeir
Maggie Geuens
Hendrik Slabbinck
Anneleen Van Kerckhove
A1
Journal Article
in
PROCEEDINGS OF THE NUTRITION SOCIETY
2020
Recycled plastic on the upswing : the effect of packaging material on perceived healthiness and purchase intention
Joyce De Temmerman
Nico Heuvinck
Hendrik Slabbinck
Iris Vermeir
C3
Conference
2020
Recycled plastic on the upswing : the effect of packaging material on perceived healthiness and purchase intention
Joyce De Temmerman
Nico Heuvinck
Hendrik Slabbinck
Iris Vermeir
Report
2020
Strong as an ox : usage of storytelling by vegan athletes to reduce consumers’ meat-health associations
Ziad Choueiki
Maggie Geuens
Iris Vermeir
Adriaan Spruyt
C3
Conference
2020
The effect of perspectives in food pictures on unhealthy food choices
Eva Meersseman
Iris Vermeir
Maggie Geuens
C3
Conference
2020
This way up : the effectiveness of mobile vertical video marketing
Lana Mulier
Hendrik Slabbinck
Iris Vermeir
C3
Conference
2020
Traditional foods at the click of a button : the preference for the online purchase of Romanian traditional foods during the COVID-19 pandemic
Ruxandra Malina Petrescu-Mag
Iris Vermeir
Dacinia Crina Petrescu
Florin Laurentiu Crista
Ioan Banatean-Dunea
A1
Journal Article
in
SUSTAINABILITY
2020
Visual design cues impacting food choice : a review and future research agenda
Iris Vermeir
Gudrun Roose
A1
Journal Article
in
FOODS
2020
2019
A match made in heaven or down under? The effectiveness of matching visual and verbal horizons in advertising
Gudrun Roose
Iris Vermeir
Maggie Geuens
Anneleen Van Kerckhove
A1
Journal Article
in
JOURNAL OF CONSUMER PSYCHOLOGY
2019
Boosting service performance by dark chocolate seduction
Nanouk Verhulst
Hendrik Slabbinck
Iris Vermeir
A1
Journal Article
in
JOURNAL OF SERVICES MARKETING
2019
How do implicit/explicit attitudes and emotional reactions to sustainable logo relate? A neurophysiological study
Giulia Songa
Hendrik Slabbinck
Iris Vermeir
A1
Journal Article
in
FOOD QUALITY AND PREFERENCE
2019
Nudging consumers towards more sustainable food consumption : In-store nudging interventions at point of purchase
Nicky Coucke
Iris Vermeir
Hendrik Slabbinck
Maggie Geuens
Anneleen Van Kerckhove
C3
Conference
2019
Paper or plastic? Packaging material affects health perception and consumption
Joyce De Temmerman
Iris Vermeir
Hendrik Slabbinck
C1
Conference
2019
Show me more! The influence of visibility on sustainable food choices
Nicky Coucke
Iris Vermeir
Hendrik Slabbinck
Anneleen Van Kerckhove
A1
Journal Article
in
FOODS
2019
Time-inconsistent choices in today's market place : how retail trends affect consumers' food choices
Julie Verstraeten
Maggie Geuens
Iris Vermeir
Dissertation
2019
2018
A Multi-Method Exploration of Emotions During Service Delivery through Self-Service Technology or by an Employee
Nanouk Verhulst
Hendrik Slabbinck
Iris Vermeir
Bart Larivière
C3
Conference
2018
A multi-method exploration of affective processes throughout the customer journey
Nanouk Verhulst
Iris Vermeir
Hendrik Slabbinck
Bart Larivière
Dissertation
2018
Approach and loss aversion : consumer responses to approaching and receding stimuli in advertising
Lana Mulier
Iris Vermeir
Hendrik Slabbinck
C3
Conference
2018
Curbing portion size effects by adding smaller portions at the point of purchase
Jolien Vandenbroele
Hendrik Slabbinck
Anneleen Van Kerckhove
Iris Vermeir
A1
Journal Article
in
FOOD QUALITY AND PREFERENCE
2018
Does the eye catch it all? The impact of consuming with our eyes on marketing effectiveness
Gudrun Roose
Maggie Geuens
Iris Vermeir
Dissertation
2018
From informational towards transformational advertising strategies? A content analysis of Belgian food magazine advertisements
Gudrun Roose
Maggie Geuens
Iris Vermeir
A1
Journal Article
in
BRITISH FOOD JOURNAL
2018
How Large Assortments Lead us to Succumb to Temptation
Julie Verstraeten
Maggie Geuens
Iris Vermeir
C3
Conference
2018
Mock meat in the butchery : nudging consumers toward meat substitutes
Jolien Vandenbroele
Hendrik Slabbinck
Anneleen Van Kerckhove
Iris Vermeir
C3
Conference
2018
Nudging consumers towards less meat consumption
Jolien Vandenbroele
Hendrik Slabbinck
Anneleen Van Kerckhove
Iris Vermeir
C3
Conference
2018
Nudging retail customers towards sustainable purchases
Hendrik Slabbinck
Iris Vermeir
C3
Conference
2018
Paper box or plastic bag? Structural package design elements affect health perception and consumption
Joyce De Temmerman
Iris Vermeir
Hendrik Slabbinck
C3
Conference
2018
Self-serving technology or an employee? A neurological approach
Hendrik Slabbinck
Iris Vermeir
Nanouk Verhulst
Maurizio Mauri
C3
Conference
2018
2017
Contemporary topics in consumer morality : an investigation of ethical and unethical consumer judgment, decision making and behavior
Charlotte De Corte
Patrick Van Kenhove
Iris Vermeir
Dissertation
2017
Downsizing 'Portion Distortion': nudging in the supermarket.
Jolien Vandenbroele
Anneleen Van Kerckhove
Hendrik Slabbinck
Iris Vermeir
C3
Conference
2017
Fight or Flight? Consumers' Implicit and Explicit Emotional Reactions to Looming Threat
Lana Mulier
Hendrik Slabbinck
Iris Vermeir
C3
Conference
2017
Fight or flight? Implicit and explicit measurement of emotions elicited by looming threat
Lana Mulier
Hendrik Slabbinck
Iris Vermeir
C3
Conference
2017
How Do Implicit/explicit Attitudes And Emotional Reactions To Sustainable Logo’s Relate? A Neurophysiological Study
Hendrik Slabbinck
Giulia Songa
Iris Vermeir
C3
Conference
2017
How advertising beauty influences children's self-perception and behavior
Iris Vermeir
Dieneke Van de Sompel
Bookchapter
in
Advertising and branding : concepts, methodologies, tools, and applications
2017
How subtle changes in the food environment can help consumers make healthier food choices
Elke Huyghe
Maggie Geuens
Iris Vermeir
C3
Conference
2017
How subtle changes in the food environment can help consumers make healthier food choices
Elke Huyghe
Maggie Geuens
Iris Vermeir
C3
Conference
2017
Self-service technology or an employee? That's the question: A neuroscientific approach
Nanouk Verhulst
Hendrik Slabbinck
Iris Vermeir
Maurizio Mauri
Vincenzo Russo
C3
Conference
2017
Self-service technology or an employee? That's the question: A neuroscientific approach
Nanouk Verhulst
Iris Vermeir
Hendrik Slabbinck
Maurizio Mauri
Vincenzo Russo
C3
Conference
2017
The compelling urge to misbehave : do impulse purchases instigate unethical consumer behavior?
Saar Bossuyt
Iris Vermeir
Hendrik Slabbinck
Tine De Bock
Patrick Van Kenhove
A1
Journal Article
in
JOURNAL OF ECONOMIC PSYCHOLOGY
2017
The effect of squeeze tubes on consumers' serving sizes
Elke Huyghe
Maggie Geuens
Iris Vermeir
C3
Conference
2017
The effectiveness of fear appeals featuring fines versus social disapproval in preventing shoplifting among adolescents
Iris Vermeir
Tine De Bock
Patrick Van Kenhove
A1
Journal Article
in
PSYCHOLOGY & MARKETING
2017
To squeeze or not to squeeze : how squeeze tubes affect consumers' serving sizes
Elke Huyghe
Maggie Geuens
Iris Vermeir
A1
Journal Article
in
APPETITE
2017
2016
Altering speed of locomotion
Bram Van den Berghe
Nico Heuvinck
Gaby Schellekens
Iris Vermeir
A1
Journal Article
in
JOURNAL OF CONSUMER RESEARCH
2016
Healthy food ads ‘prevent’ whereas ads for unhealthy food ‘promote’ : time for a change? A content analysis of healthy and unhealthy food magazine ads
Gudrun Roose
Maggie Geuens
Iris Vermeir
C3
Conference
2016
How choice overload leads us to succumb to temptation
Julie Verstraeten
Maggie Geuens
Iris Vermeir
C3
Conference
2016
How subtle changes in the food environment can help consumers make healthier food choices
Elke Huyghe
Maggie Geuens
Iris Vermeir
Dissertation
2016
Insights in children's consumer related activities and reactions to advertising
Dieneke Van de Sompel
Iris Vermeir
Mario Pandelaere
Dissertation
2016
Scale format effects on response option interpretation and use
Elke Cabooter
Bert Weijters
Maggie Geuens
Iris Vermeir
A1
Journal Article
in
JOURNAL OF BUSINESS RESEARCH
2016
The curious case of curiosity : studies on the influence of curiosity on consumer behavior
Liesbet Van den Driessche
Iris Vermeir
Mario Pandelaere
Dissertation
2016
The influence of source attractiveness on self-perception and advertising effectiveness for 6- to 7-year-old children
Dieneke Van de Sompel
Iris Vermeir
A1
Journal Article
in
INTERNATIONAL JOURNAL OF CONSUMER STUDIES
2016
2015
'A Change of Pace' Goal Gradients in Locomotor Behaviour
Bram Van den Berghe
Nico Heuvinck
Gaby Schellekens
Iris Vermeir
C3
Conference
2015
'A Change of Pace' Goal Gradients in Locomotor Behaviour
Bram Van den Berghe
Nico Heuvinck
Gaby Schellekens
Iris Vermeir
C3
Conference
2015
Do neurotransmitters shape our reactions to service encounters? The case of SE & OT
Nanouk Verhulst
Iris Vermeir
Hendrik Slabbinck
C3
Conference
2015
Do neurotransmitters shape our reactions to service encounters? The case of serotonin & oxytocin
Nanouk Verhulst
Iris Vermeir
Hendrik Slabbinck
C3
Conference
2015
Follow your curiosity, you won’t regret it : how disconfirmed expectations will not always result in dissatisfaction
Liesbet Van den Driessche
Iris Vermeir
Mario Pandelaere
C3
Conference
2015
How advertising beauty influences children's self-perception and behavior
Iris Vermeir
Dieneke Van de Sompel
Bookchapter
in
Marketing and consumer behavior : concepts, methodologies, tools, and applications
2015
How convenient packaging decreases consumption
Elke Huyghe
Maggie Geuens
Iris Vermeir
C3
Conference
2015
Landscapes as an ad/disadvantage in food advertising
Gudrun Roose
Maggie Geuens
Iris Vermeir
C3
Conference
2015
Playing by the book. Identifying determinants of children’s play behaviour and subsequent toy preferences
Dieneke Van de Sompel
Iris Vermeir
C3
Conference
2015
The floor is nearer than the sky: how looking up or down affects construal level
Anneleen Van Kerckhove
Maggie Geuens
Iris Vermeir
A1
Journal Article
in
JOURNAL OF CONSUMER RESEARCH
2015
To squeeze or not to squeeze: how squeeze tubes affect consumers' serving sizes
Elke Huyghe
Maggie Geuens
Iris Vermeir
C3
Conference
2015
When consistency matters: the effect of valence consistency on review helpfulness
Simon Quaschning
Mario Pandelaere
Iris Vermeir
A1
Journal Article
in
JOURNAL OF COMPUTER-MEDIATED COMMUNICATION
2015
2014
A meta-analysis of relationships linking service failure attributions to customer outcomes
Yves Van Vaerenbergh
Chiara Orsingher
Iris Vermeir
Bart Larivière
A1
Journal Article
in
JOURNAL OF SERVICE RESEARCH
2014
Assessing the what is beautiful is good stereotype and the influence of moderately attractive and less attractive advertising models on self-perception, ad attitudes, and purchase intentions of 8–13-year-old children
Iris Vermeir
Dieneke Van de Sompel
A2
Journal Article
in
JOURNAL OF CONSUMER POLICY
2014
Children's replicating and originating play behaviour: the role of personality and situational cues and the effect on consumer choices
Dieneke Van de Sompel
Mario Pandelaere
Iris Vermeir
C3
Conference
2014
Impact of flow on recognition of and attitudes toward in-game brand placements : brand congruence and placement prominence as moderators
Iris Vermeir
Snezna Kasakova
Tina Tessitore
Veroline Cauberghe
Hendrik Slabbinck
A1
Journal Article
in
INTERNATIONAL JOURNAL OF ADVERTISING
2014
Towards a better understanding of (un)healthy consumer behavior: unexplored aspects within the vice-virtue domain
Elke Huyghe
Maggie Geuens
Iris Vermeir
C3
Conference
2014
Vices & Virtues, Virtues & Vices: How Store Lay-out can Make a Difference
Julie Verstraeten
Maggie Geuens
Iris Vermeir
C3
Conference
2014
When and Why attribute sorting affects attribute weights in decision-making
Simon Quaschning
Mario Pandelaere
Iris Vermeir
A1
Journal Article
in
JOURNAL OF BUSINESS RESEARCH
2014
2013
'What's the harm in being unethical? These strangers are rich anayway!': exploring underlying factors of double standards
Tine De Bock
Iris Vermeir
Patrick Van Kenhove
A1
Journal Article
in
JOURNAL OF BUSINESS ETHICS
2013
Advertising beauty can influence children's advertising model perception, self-perception and advertising effectiveness
Iris Vermeir
Dieneke Van de Sompel
C3
Conference
2013
An attribution explanation of the effect of valence consistency on review helpfulness
Simon Quaschning
Mario Pandelaere
Iris Vermeir
C3
Conference
2013
Credence quality coordination and consumers' willingness-to-pay for certified halal labelled meat
Wim Verbeke
Pieter Rutsaert
Karijn Bonne
Iris Vermeir
A1
Journal Article
in
MEAT SCIENCE
2013
Easy on the mind: rankings and consumer product evaluations
Simon Quaschning
Mario Pandelaere
Iris Vermeir
C3
Conference
2013
How advertising beauty influences children's self-perception and behavior
Iris Vermeir
Dieneke Van de Sompel
Bookchapter
in
Dynamics of competitive advantage and consumer perception in social marketing
2013
How variety in flavors within indulgent and healthy food options affects perceived healthiness and preference for promotion types
Elke Huyghe
Maggie Geuens
Iris Vermeir
C3
Conference
2013
Service recovery's impact on customers next-in-line
Yves Van Vaerenbergh
Iris Vermeir
Bart Larivière
A1
Journal Article
in
MANAGING SERVICE QUALITY
2013
Should I recycle or not? Effects of attitude strength and social pressure
Ineke Uyttersprot
Iris Vermeir
Bookchapter
in
Dynamics of competitive advantage and consumer perception in social marketing
2013
The influence of looking down versus up as a learned distance cue on level of construal
Anneleen Van Kerckhove
Maggie Geuens
Iris Vermeir
C3
Conference
2013
The influence of materialism and motivation on children's reason for playing
Dieneke Van de Sompel
Mario Pandelaere
Iris Vermeir
C3
Conference
2013
The influence of mood on attitude-behavior consistency
Maarten Elen
Evelien D'heer
Maggie Geuens
Iris Vermeir
A1
Journal Article
in
JOURNAL OF BUSINESS RESEARCH
2013
The role of information in consumers' decisions: a closer look at online reviews and product lists
Simon Quaschning
Mario Pandelaere
Iris Vermeir
Dissertation
2013
When being consistent matters: the effect of valence consistency on review helpfulness
Simon Quaschning
Mario Pandelaere
Iris Vermeir
C3
Conference
2013
2012
A motivational account of the question-behavior effect
Anneleen Van Kerckhove
Maggie Geuens
Iris Vermeir
A1
Journal Article
in
JOURNAL OF CONSUMER RESEARCH
2012
A question of taste? The difference in perceived helpfulness of online reviews for utilitarian versus hedonic products
Simon Quaschning
Mario Pandelaere
Iris Vermeir
C3
Conference
2012
Always take the weather with you, unless you want your digital signage advertising to be effective
Neal Van Loock
Iris Vermeir
Maggie Geuens
C3
Conference
2012
Children’s play behavior and resulting game choices: investigating the influence of personality, materialism and ownership of products
Dieneke Van de Sompel
Mario Pandelaere
Iris Vermeir
C3
Conference
2012
Customer reactions to service failure and recovery encounters
Yves Van Vaerenbergh
Bart Larivière
Iris Vermeir
Patrick Van Kenhove
Dissertation
2012
Easy on the mind: how rankings influence attribute weights in multi-attribute decision tasks
Simon Quaschning
Mario Pandelaere
Iris Vermeir
C1
Conference
2012
Gender differences in children's creativity and play behavior
Dieneke Van de Sompel
Iris Vermeir
Mario Pandelaere
Bookchapter
in
Psychology of gender differences
2012
Intention superiority perspectives on preference-decision consistency
Anneleen Van Kerckhove
Maggie Geuens
Iris Vermeir
A1
Journal Article
in
JOURNAL OF BUSINESS RESEARCH
2012
Listen, I am not in the mood but these words matter...to me at least: coping with ambivalence through spreading word-of-mouth
Nico Heuvinck
Iris Vermeir
Maggie Geuens
C3
Conference
2012
Looking down is the way up: the influence of looking down versus up on the scope of the evoked processing style
Anneleen Van Kerckhove
Maggie Geuens
Iris Vermeir
C3
Conference
2012
Spreading word of mouth when loving and hating the same object: The impact of attitude ambivalence on pre- and post-failure word of mouth
Nico Heuvinck
Yves Van Vaerenbergh
Iris Vermeir
Maggie Geuens
C3
Conference
2012
The impact of flow on memory and attitudes for in-game brand placements: the moderating role of brand congruence and placement prominence
Iris Vermeir
Snezhanka Kazakova
Tina Tessitore
Veroline Cauberghe
Hendrik Slabbinck
C3
Conference
2012
The impact of process recovery communication on customer satisfaction, repurchase intentions, and word-of-mouth intentions
Yves Van Vaerenbergh
Bart Larivière
Iris Vermeir
A1
Journal Article
in
JOURNAL OF SERVICE RESEARCH
2012
The influence of information sidedness on the anticipation of negative reactions: the role of attitudinal ambivalence
Ineke Uyttersprot
Iris Vermeir
Maggie Geuens
C3
Conference
2012
The influence of materialism, overall life goals and intrinsic play motivation on children's reason for playing
Dieneke Van de Sompel
Mario Pandelaere
Iris Vermeir
C3
Conference
2012
The influence of one- versus two-sided information on the anticipation of negative reactions: the role of attitudinal ambivalence
Ineke Uyttersprot
Iris Vermeir
Maggie Geuens
C3
Conference
2012
The influence of rankings on attribute weights in multi-attribute decision tasks
Simon Quaschning
Mario Pandelaere
Iris Vermeir
C3
Conference
2012
When being sure that you are unsure predicts behavior: some ambivalent attitudes are more predictive of behavior than others
Nico Heuvinck
Iris Vermeir
Maggie Geuens
Other
2012
When being sure that you are unsure predicts behavior: some ambivalent attitudes are more predictive of behavior than others
Nico Heuvinck
Iris Vermeir
Maggie Geuens
C3
Conference
2012
When knowing is better than expecting - Resolving different types of ambivalence by (biased) information processing and spreading word-of-mouth
Nico Heuvinck
Iris Vermeir
Maggie Geuens
Other
2012
When the bias is in mind an eyes: coping with ambivalence by biased information processing
Nico Heuvinck
Iris Vermeir
Maggie Geuens
C3
Conference
2012
When the bias is in mind and eyes: coping with ambivalence by (biased) information processing
Nico Heuvinck
Iris Vermeir
Maggie Geuens
C3
Conference
2012
2011
Combined influence of selective focus and decision involvement on attitude-behavior consistency in a context of memory-based decision making
Anneleen Van Kerckhove
Iris Vermeir
Maggie Geuens
A1
Journal Article
in
PSYCHOLOGY & MARKETING
2011
Folks, listen up! My words matter...to me at least - Coping with ambivalence thorugh spreading word-of-mouth
Nico Heuvinck
Iris Vermeir
Maggie Geuens
Other
2011
How rankings influence attribute importance: the role of complexity
Simon Quaschning
Mario Pandelaere
Iris Vermeir
C1
Conference
2011
How rankings influence attribute importance: the role of complexity
Simon Quaschning
Mario Pandelaere
Iris Vermeir
C1
Conference
2011
Intention superiority as a mechanism of the question-behavior effect
Anneleen Van Kerckhove
Maggie Geuens
Iris Vermeir
C1
Conference
2011
Intention superiority as a mechanism of the question-behavior effect
Anneleen Van Kerckhove
Maggie Geuens
Iris Vermeir
C3
Conference
2011
Investigating the strength of affectively and cognitively based attitudes
Ineke Uyttersprot
Iris Vermeir
Maggie Geuens
C3
Conference
2011
Investigating the strength of affectively and cognitively based attitudes
Ineke Uyttersprot
Iris Vermeir
Maggie Geuens
C3
Conference
2011
Should I recycle or not? Effects of attitude strength and social pressure
Ineke Uyttersprot
Iris Vermeir
C3
Conference
2011
The effect of materialism on children's play behavior and goal pursuit
Dieneke Van de Sompel
Mario Pandelaere
Iris Vermeir
C3
Conference
2011
The good, the bad, and the certain: when ambivalent attitudes affect intention differently
Nico Heuvinck
Maggie Geuens
Iris Vermeir
C3
Conference
2011
The impact of brand name placement in song lyrics on brand attitudes: does the attitude toward the artist matter?
Yves Van Vaerenbergh
Dieneke Van de Sompel
Neal Van Loock
Iris Vermeir
Bookchapter
in
Advances in advertising research : breaking new grounds in theory and practice
2011
The influence of assortment size on preference-consistent choice
Maarten Elen
Ineke Uyttersprot
Maggie Geuens
Iris Vermeir
C3
Conference
2011
The influence of mood, decision style and affect intensity on attitude-behavior consistency
Maarten Elen
Evelien D'heer
Maggie Geuens
Iris Vermeir
C3
Conference
2011
The role of knowledge accessibility in consumer behavior
Anneleen Van Kerckhove
Maggie Geuens
Iris Vermeir
Dissertation
2011
Underneath the skin of attitude ambivalence: coping with different types of ambivalence
Nico Heuvinck
Iris Vermeir
Maggie Geuens
Other
2011
When knowing is better than expecting: resolving different types of ambivalence by (biased) information processing and spreading word-of-mouth
Nico Heuvinck
Iris Vermeir
Maggie Geuens
C3
Conference
2011
2010
Advertising repetition and complexity of digital signage advertisements: simplicity rules!
Neal Van Loock
Iris Vermeir
Maggie Geuens
C1
Conference
2010
Advertising repetition and complexity of digital signage advertisements: simplicity rules!
Neal Van Loock
Iris Vermeir
Maggie Geuens
C3
Conference
2010
Citations and herding: why one article makes it and another doesn't
Simon Quaschning
Iris Vermeir
Mario Pandelaere
C3
Conference
2010
Did you hear it on the radio? : the effectiveness of brand name placement in song lyrics
Yves Van Vaerenbergh
Dieneke Van de Sompel
Neal Van Loock
Iris Vermeir
C1
Conference
2010
Message efficacy for one-sided versus two-sided messages: the moderating role of attitude ambivalence
Nico Heuvinck
Iris Vermeir
Maggie Geuens
C3
Conference
2010
The backfire effects of choice intention formation for decision making in an out-of-stock context
Anneleen Van Kerckhove
Maggie Geuens
Iris Vermeir
C3
Conference
2010
The different impact of customer recovery and process recovery communication on controllability and stability attributions
Yves Van Vaerenbergh
Bart Larivière
Iris Vermeir
C3
Conference
2010
The effectiveness of digital versus traditional signage in a retail environment
Neal Van Loock
Iris Vermeir
Maggie Geuens
C3
Conference
2010
The impact of informing complaining and noncomplaining customers of process recoveries on customer satisfaction and attitudinal loyalty
Yves Van Vaerenbergh
Iris Vermeir
Bart Larivière
C3
Conference
2010
The influence of information sidedness on the anticipation of conflicting reactions: moderating role of prior attitude ambivalence and need for closure
Ineke Uyttersprot
Iris Vermeir
Maggie Geuens
C3
Conference
2010
The role of attitude ambivalence on customers' reactions to product failures
Nico Heuvinck
Yves Van Vaerenbergh
Iris Vermeir
C3
Conference
2010
The role of attitude ambivalence on customers' reactions to product failures
Yves Van Vaerenbergh
Nico Heuvinck
Iris Vermeir
C3
Conference
2010
The use of rankings in uncertainty reduction efforts: a basis paradigm
Simon Quaschning
Mario Pandelaere
Iris Vermeir
C3
Conference
2010
What determines customers' evaluation of online reviews? The role of review and product characteristics
Simon Quaschning
Mario Pandelaere
Iris Vermeir
C3
Conference
2010
What determines customers' evaluation of online reviews? The role of review and product characteristics
Simon Quaschning
Mario Pandelaere
Iris Vermeir
C3
Conference
2010
Who said that looks do not matter? The effects of rating scales on response styles
Elke Cabooter
Bert Weijters
Maggie Geuens
Iris Vermeir
C3
Conference
2010
Why do process recovery communications work? Investigating the mediating role of stability attributions and perceived relationship investment
Yves Van Vaerenbergh
Bart Larivière
Iris Vermeir
C3
Conference
2010
2009
An experimental investigation of customer reactions to process recovery communications
Yves Van Vaerenbergh
Bart Larivière
Iris Vermeir
C3
Conference
2009
An experimental investigation of customer reactions to process recovery communications
Yves Van Vaerenbergh
Bart Larivière
Iris Vermeir
C3
Conference
2009
Because customers want to, need to, or ought to?: a longitudinal analysis of the impact of commitment on share-of-wallet
Yves Van Vaerenbergh
Bart Larivière
Iris Vermeir
C3
Conference
2009
Cultural differences in double standards
Tine De Bock
PK Sinha
Patrick Van Kenhove
Iris Vermeir
C3
Conference
2009
Enhancing non-complainers' relationship quality by communicating process recoveries
Yves Van Vaerenbergh
Iris Vermeir
Bart Larivière
C3
Conference
2009
Exploring the impact of fear appeals on the prevention of shoplifting among adolescents
Tine De Bock
Iris Vermeir
Patrick Van Kenhove
C3
Conference
2009
Impact of religion on halal meat consumption decision making in Belgium
Karijn Bonne
Iris Vermeir
Wim Verbeke
A2
Journal Article
in
JOURNAL OF INTERNATIONAL FOOD AND AGRIBUSINESS MARKETING
2009
Intention superiority and the question-behavior effect
Anneleen Van Kerckhove
Maggie Geuens
Iris Vermeir
C3
Conference
2009
Older adults' use of new media
Iris Vermeir
Neal Van Loock
C3
Conference
2009
Strong attitudes versus strong situations: social pressure on recycling
Iris Vermeir
C3
Conference
2009
Sustainable food consumption, involvement and knowledge: an application of the theory of planned behaviour
Iris Vermeir
Bookchapter
in
Consumer behavior
2009
The consumer who knew too much: online movie piracy by young adults
Iris Vermeir
C3
Conference
2009
The effect of advertising complexity and repetition on attitude toward digital signage advertisements
Neal Van Loock
Iris Vermeir
Maggie Geuens
C1
Conference
2009
The influence of assortiment size on self-control in food choices
Maarten Elen
Maggie Geuens
Iris Vermeir
C3
Conference
2009
Underneath the skin of attitude ambivalence: different types of ambivalence
Nico Heuvinck
Iris Vermeir
Maggie Geuens
C3
Conference
2009
2008
Co-branding in Advertising: The Issue of Category and Image Fit
Maggie Geuens
C PECHEUX
Iris Vermeir
C1
Conference
2008
Combined influence of selective focus and decision involvement on attitude-behaviour consistency in a context of memory-based decision making
Anneleen Van Kerckhove
Maggie Geuens
Iris Vermeir
C1
Conference
2008
De inconsistente consument: een onderzoek naar de kloof tussen consumentenattitudes en hun uiteindelijke gedrag
Anneleen Van Kerckhove
Iris Vermeir
Maggie Geuens
Other
2008
Double standards revisited
Iris Vermeir
Patrick Van Kenhove
C1
Conference
2008
Gender differences in double standards
Iris Vermeir
Patrick Van Kenhove
A1
Journal Article
in
JOURNAL OF BUSINESS ETHICS
2008
Sustainable food consumption among young adults in Belgium: theory of planned behaviour and the role of confidence and values
Iris Vermeir
Wim Verbeke
A1
Journal Article
in
ECOLOGICAL ECONOMICS
2008
The Effect of Sequential Self-predictions on Behavior Change
Anneleen Van Kerckhove
Maggie Geuens
Iris Vermeir
C1
Conference
2008
The effectiveness of fear appeals in health campaigs: the role of self-regulatory focus
Leen Adams
Maggie Geuens
Iris Vermeir
C1
Conference
2008
The relationships between topic involvement, topic sensitivity, and two motivational factors, as response inducements, in a mail survey context
Katrien Wijnen
Iris Vermeir
Patrick Van Kenhove
Bookchapter
in
Public Opinion Research Focus
2008
Towards a better understanding of the phenomenon of response styles: the influence of self-regulatory focus
Elke Cabooter
B Weijters
Maggie Geuens
Iris Vermeir
C1
Conference
2008
2007
Consumer evaluation of fish quality as basis for fish market segmentation
Wim Verbeke
Iris Vermeir
Karen Brunsø
A1
Journal Article
in
FOOD QUALITY AND PREFERENCE
2007
Consumer interest in fish information and labelling : exploratory insights
Zuzanna Pieniak
Wim Verbeke
Iris Vermeir
K Brunsø
S Olsen
A2
Journal Article
in
JOURNAL OF INTERNATIONAL FOOD & AGRIBUSINESS MARKETING
2007
Determinants of halal meat consumption in France
Karijn Bonne
Iris Vermeir
Florence Bergeaud-Blackler
Wim Verbeke
A1
Journal Article
in
BRITISH FOOD JOURNAL
2007
Factors influencing halal meat consumption in Belgium: an application of the theory of planned behaviour
Karijn Bonne
Iris Vermeir
Wim Verbeke
C3
Conference
2007
Need for closure and media use of youngsters
Iris Vermeir
Maggie Geuens
C1
Conference
2007
The relationship between topic involvement, topic sensitivity and two motivational factors, as response inducements, in a mail survey context
KK Wijnen
Iris Vermeir
Patrick Van Kenhove
Bookchapter
in
Public opinion research focus
2007
The relationships between traits, personal values, topic involvement, and topic sensitivity in a mail survey context
Katrien Wijnen
Iris Vermeir
Patrick Van Kenhove
A1
Journal Article
in
PERSONALITY AND INDIVIDUAL DIFFERENCES
2007
2006
Factors influencing halal meat consumption: an application of the theory of planned behaviour
Karijn Bonne
Iris Vermeir
F BERGEAUD-BLACKLER
Wim Verbeke
Bookchapter
in
Ethics and the politics of food
2006
Factors influencing halal meat consumption: an application of the theory planned behaviour
Karijn Bonne
Iris Vermeir
F BERGAUD-BLACKLER
Wim Verbeke
C1
Conference
2006
Involvement, knowledge and perceived availability as determinants of sustainable food consumption
Iris Vermeir
C1
Conference
2006
Need for closure and youths' leisure time preferences
Iris Vermeir
Maggie Geuens
A1
Journal Article
in
PSYCHOLOGICAL REPORTS
2006
Sustainable food consumption: exploring the consumer 'attitude - behavioral intention' gap
Iris Vermeir
Wim Verbeke
A1
Journal Article
in
JOURNAL OF AGRICULTURAL & ENVIRONMENTAL ETHICS
2006
2005
Determinants of the consumer attitude-behaviour gap in sustainable food consumption decisions
Wim Verbeke
Iris Vermeir
C1
Conference
2005
Need for closure and leisure of youngsters (poster presentation)
Iris Vermeir
Maggie Geuens
C1
Conference
2005
The Influence of Need for Closure and Need for Cognition on Consumers's Importance of Product Attributes
Iris Vermeir
Maggie Geuens
C3
Conference
2005
The influence of need for closure and perceived time pressure on search effort for price and promotional information in a grocery shopping context
Iris Vermeir
Patrick Van Kenhove
A1
Journal Article
in
PSYCHOLOGY & MARKETING
2005
2004
Impact of Values, Involvement and Perceptions on Consumer Attitudes and Intentions towards Sustainable Food Consumption
Iris Vermeir
Wim Verbeke
C1
Conference
2004
The importance of media planning, ad likeability and brand position for ad and brand recognition in radio spots
Patrick De Pelsmacker
Maggie Geuens
Iris Vermeir
A1
Journal Article
in
INTERNATIONAL JOURNAL OF MARKET RESEARCH
2004
The influence of need for closure on media preferences of youngsters
Bert Weijters
Iris Vermeir
Maggie Geuens
C3
Conference
2004
2003
The influence of need for closure on consumer behaviour
Iris Vermeir
Patrick Van Kenhove
Dissertation
2003
2002
ILLOGIC: computer-assisted model for interpretive analysis of qualitative data
Hendrik Hendrickx
Peter Vlerick
Patrick Van Kenhove
Iris Vermeir
Anick Bosmans
Bookchapter
in
Mens en organisatie : liber amicorum Pol Coetsier
2002
The influence of need for closure on consumer's choice behaviour.
Iris Vermeir
Patrick Van Kenhove
Hendrik Hendrickx
A1
Journal Article
in
JOURNAL OF ECONOMIC PSYCHOLOGY
2002
2001
An empirical investigation of the relationships between ethical beliefs, ethical ideology, political preference and need for closure
Patrick Van Kenhove
Iris Vermeir
Steven Verniers
A1
Journal Article
in
JOURNAL OF BUSINESS ETHICS
2001
2000
ILLOGIC: computer-assisted model for interpretive analysis of qualitative data
Hendrik Hendrickx
Peter Vlerick
Patrick Van Kenhove
Iris Vermeir
Anick Bosmans
C1
Conference
2000
1999
The influence of need for closure on choice behaviour
Iris Vermeir
Patrick Van Kenhove
P Vlerick
Hendrik Hendrickx
C1
Conference
1999
1998
The role of mode of presentation on the confidence-accuracy relationship of rememberd events
Iris Vermeir
C3
Conference
1998
1997
Mood, a mediator of place dependent effects in memory: evidence for Eich's mood mediation hypothesis
Iris Vermeir
Eva Kemps
C3
Conference
1997