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Onderzoeker
Hendrik Slabbinck
Profiel
Projecten
Publicaties
Activiteiten
Prijzen & Erkenningen
111
Resultaten
2025
I am not aiming to be too famous : the exploration of social entrepreneurial intention
Radityo Putro Handrito
Hendrik Slabbinck
Johanna Vanderstraeten
A2
Artikel in een tijdschrift
in
JOURNAL OF SOCIAL ENTREPRENEURSHIP
2025
Packaging the future : determinants of use intentions and incentive structures of reusable packaging systems
Eva Heeremans
Joyce De Temmerman
Hendrik Slabbinck
Maggie Geuens
A1
Artikel in een tijdschrift
in
RESOURCES CONSERVATION AND RECYCLING
2025
The use of implicit measures in service research : why, how, when and what is the way forward?
Nanouk Verhulst
Hendrik Slabbinck
Kim Willems
Malaika Brengman
A1
Artikel in een tijdschrift
in
JOURNAL OF SERVICES MARKETING
2025
2024
Bewegen door de stad, vandaag én morgen : tien experten aan het woord
Lien De Ruyck
Sidharta Gautama
Wouter Van den Bosch
Wim Derave
Jeroen Bourgonjon
Evelien Marlier
Delfien Van Dyck
Pieter Morlion
Hendrik Slabbinck
Nico Van de Weghe
Andere
2024
Face your fears : direct and indirect measurement of responses to looming threats
Lana Mulier
Hendrik Slabbinck
Iris Vermeir
A1
Artikel in een tijdschrift
in
COGNITION & EMOTION
2024
Facilitating a protein shift : the influence of individual consumer characteristics, food-related factors, and context on food choices
Nicky Coucke
Iris Vermeir
Hendrik Slabbinck
Proefschrift
2024
GUESSS 2023 : een studie over de ondernemende mindset en ondernemend gedrag bij Vlaamse hogeschoolstudenten
Hendrik Slabbinck
Johanna Vanderstraeten
Tung Thanh Phan
Erika Branca
Eugénie Delzenne
Riyaad Ismail
Verslag
2024
GUESSS 2023 : een studie over de ondernemende mindset en ondernemend gedrag bij Vlaamse universiteitsstudenten
Johanna Vanderstraeten
Hendrik Slabbinck
Tung Thanh Phan
Erika Branca
Eugénie Delzenne
Riyaad Ismail
Verslag
2024
Global University Entrepreneurial Spirit Students' Survey (GUESSS) : 2023 Belgium National Report "Staying the course in uncertain times"
Marcus Dejardin
Frédéric Ooms
Johanna Vanderstraeten
Hendrik Slabbinck
Riyaad Ismail
Erika Branca
Eugénie Delzenne
Tung Thanh Phan
[0-9]{2}
2024
Household food waste determinants in developed and developing countries : a systematic literature review and research agenda
Rila Anggraeni
Hendrik Slabbinck
Anneleen Van Kerckhove
Radityo Putro Handrito
C3
Conferentie
2024
Nurturing entrepreneurial intention of PhD students across academic disciplines: a multi-group analysis
Eugénie Delzenne
Hendrik Slabbinck
Johanna Vanderstraeten
Erika Branca
Riyaad Ismail
U
Conferentie
2024
The student entrepreneurial intention cloud : a review of reviews
Riyaad Ismail
Johanna Vanderstraeten
Hendrik Slabbinck
A2
Artikel in een tijdschrift
in
COGENT BUSINESS & MANAGEMENT
2024
Unpacking the influence of students’ migration on opportunity recognition capability
Erika Branca
Johanna Vanderstraeten
Hendrik Slabbinck
Riyaad Ismail
Eugénie Delzenne
C3
Conferentie
2024
2023
Consumer preferences towards plant-based, hybrid and cultivated meat analogues offered in different meal contexts and at various consumption moments : a choice-based conjoint experimental design and an online survey
Nicky Coucke
Hendrik Slabbinck
Iris Vermeir
A1
Artikel in een tijdschrift
in
FOOD QUALITY AND PREFERENCE
2023
Eating out of paper versus plastic : the effect of packaging material on consumption
Joyce De Temmerman
Iris Vermeir
Hendrik Slabbinck
A1
Artikel in een tijdschrift
in
FOOD QUALITY AND PREFERENCE
2023
Recyled plastic packaging on the upswing : an abstract
Joyce De Temmerman
Nico Heuvinck
Hendrik Slabbinck
Iris Vermeir
C3
Conferentie
2023
Stuck in short-term, daily operations, or not? Unraveling SME’s long-term orientation
Radityo Putro Handrito
Hendrik Slabbinck
Johanna Vanderstraeten
A1
Artikel in een tijdschrift
in
SMALL BUSINESS ECONOMICS
2023
The effect of recycled packaging on perceived product naturalness
Joyce De Temmerman
Nico Heuvinck
Hendrik Slabbinck
Iris Vermeir
C1
Conferentie
2023
The full package of package-free retail environments : a mixed methods study on multiple stakeholder perspectives of package-free shopping
Joyce De Temmerman
Hendrik Slabbinck
Iris Vermeir
A1
Artikel in een tijdschrift
in
SUSTAINABLE PRODUCTION AND CONSUMPTION
2023
The wrap-less revolution : consumer segmentation by facilitators of and barriers to package-free shopping
Joyce De Temmerman
Hendrik Slabbinck
Iris Vermeir
A1
Artikel in een tijdschrift
in
RESOURCES CONSERVATION AND RECYCLING
2023
Unpacking packaging : an investigation of packaging material for a healthy and sustainable future
Joyce De Temmerman
Iris Vermeir
Hendrik Slabbinck
Proefschrift
2023
2022
Full throttle! Engaging ethnic minority and majority consumers in car sharing
Marie-Julie De Bruyne
Katrien Verleye
Hendrik Slabbinck
Saskia Crucke
C3
Conferentie
2022
Full throttle! Engaging ethnic minority and majority consumers in car sharing
Marie-Julie De Bruyne
Katrien Verleye
Hendrik Slabbinck
Saskia Crucke
C3
Conferentie
2022
Full throttle! Engaging ethnic minority and majority consumers in car sharing
Marie-Julie De Bruyne
Katrien Verleye
Hendrik Slabbinck
Saskia Crucke
C3
Conferentie
2022
Full throttle! Engaging ethnic minority and majority consumers in car sharing
Marie-Julie De Bruyne
Katrien Verleye
Hendrik Slabbinck
Saskia Crucke
C3
Conferentie
2022
Full throttle! Engaging ethnic minority and majority consumers in car sharing
Marie-Julie De Bruyne
Katrien Verleye
Hendrik Slabbinck
Saskia Crucke
C1
Conferentie
2022
Full throttle! Engaging ethnic minority and majority consumers in car sharing
Marie-Julie De Bruyne
Katrien Verleye
Hendrik Slabbinck
Saskia Crucke
C1
Conferentie
2022
Full throttle! Engaging ethnic minority and majority consumers in car sharing
Marie-Julie De Bruyne
Katrien Verleye
Hendrik Slabbinck
Saskia Crucke
C1
Conferentie
2022
Global University Entrepreneurial Spirit Students’ Survey (GUESSS) : 2021 Belgian national report
Johanna Vanderstraeten
Hendrik Slabbinck
Tung Thanh Phan
Frédéric Ooms
Verslag
2022
How to reduce agri-environmental impacts on ecosystem services : the role of nudging techniques to increase purchase of plant-based meat substitutes
Nicky Coucke
Iris Vermeir
Hendrik Slabbinck
Maggie Geuens
Ziad Choueiki
A1
Artikel in een tijdschrift
in
ECOSYSTEM SERVICES
2022
On the selection and use of implicit measures in marketing research : a utilitarian taxonomy
Hendrik Slabbinck
Adriaan Spruyt
Hoofdstuk in een boek
in
Measurement in marketing
2022
2021
A systematic review investigating successful behavior change methods and strategies to reduce animal-based protein consumption
Marjolijn Vos
Wendy Van Lippevelde
Anneleen Van Kerckhove
Hendrik Slabbinck
Verslag
2021
An experimental vignette study on the attractiveness of ownership-based carsharing communities : a social capital theory perspective
Saskia Crucke
Hendrik Slabbinck
A1
Artikel in een tijdschrift
in
ENVIRONMENT AND BEHAVIOR
2021
Being pro-environmentally oriented SMEs : understanding the entrepreneur's explicit and implicit power motives
Radityo Putro Handrito
Hendrik Slabbinck
Johanna Vanderstraeten
A1
Artikel in een tijdschrift
in
BUSINESS STRATEGY AND THE ENVIRONMENT
2021
Do fair trade labels bias consumers' perceptions of food products? A comparison between a central location test and home-use test
Joachim Schouteten
Xavier Gellynck
Hendrik Slabbinck
A1
Artikel in een tijdschrift
in
SUSTAINABILITY
2021
Essays on explicit and implicit motives, entrepreneurial orientation, and behavior
Radityo Putro Handrito
Hendrik Slabbinck
Johanna Vanderstraeten
Proefschrift
2021
Food on the move : the impact of implied motion in pictures on food perceptions through anticipated pleasure of consumption
Lana Mulier
Eva Meersseman
Iris Vermeir
Hendrik Slabbinck
A1
Artikel in een tijdschrift
in
FOODS
2021
Make it move : the effectiveness of using motion techniques in visual marketing trends
Lana Mulier
Iris Vermeir
Hendrik Slabbinck
Proefschrift
2021
Mock meat in the butchery : nudging consumers toward meat substitutes
Jolien Vandenbroele
Hendrik Slabbinck
Anneleen Van Kerckhove
Iris Vermeir
A1
Artikel in een tijdschrift
in
ORGANIZATIONAL BEHAVIOR AND HUMAN DECISION PROCESSES
2021
The impact of the Nutri-Score nutrition label on perceived healthiness and purchase intentions
Joyce De Temmerman
Eva Heeremans
Hendrik Slabbinck
Iris Vermeir
A1
Artikel in een tijdschrift
in
APPETITE
2021
This way up : the effectiveness of mobile vertical video marketing
Lana Mulier
Hendrik Slabbinck
Iris Vermeir
A1
Artikel in een tijdschrift
in
JOURNAL OF INTERACTIVE MARKETING
2021
Viewpoint : using neuroscience tools in service research
Nanouk Verhulst
Iris Vermeir
Hendrik Slabbinck
A1
Artikel in een tijdschrift
in
JOURNAL OF SERVICES MARKETING
2021
2020
A neurophysiological exploration of the dynamic nature of emotions during the customer experience
Nanouk Verhulst
Iris Vermeir
Hendrik Slabbinck
Bart Larivière
Maurizio Mauri
Vincenzo Russo
A1
Artikel in een tijdschrift
in
JOURNAL OF RETAILING AND CONSUMER SERVICES
2020
Assessing the determinants of intentions and behaviors of organizations towards a circular economy for plastics
Owais Ur Rehman Khan
Tiberio Daddi
Hendrik Slabbinck
Kerstin Kleinhans
Diego Vazquez-Brust
Steven De Meester
A1
Artikel in een tijdschrift
in
RESOURCES CONSERVATION AND RECYCLING
2020
Co-Creative Action Research Experiments : a careful method for causal inference and societal impact
Arjen van Witteloostuijn
Nele Cannaerts
Wim Coreynen
Zainab Noor el Hejazi
Joeri van Hugten
Ellen Loots
Hendrik Slabbinck
Johanna Vanderstraeten
A2
Artikel in een tijdschrift
in
SOCIAL SCIENCES (BASEL)
2020
Conspicuous gifting : when and why women (do not) appreciate men's romantic luxury gifts
William Ding
Mario Pandelaere
Hendrik Slabbinck
David E. Sprott
A1
Artikel in een tijdschrift
in
JOURNAL OF EXPERIMENTAL SOCIAL PSYCHOLOGY
2020
Enjoying or refraining from risk? The impact of implicit need for achievement and risk perception on SME internationalization
Radityo Putro Handrito
Hendrik Slabbinck
Johanna Vanderstraeten
A1
Artikel in een tijdschrift
in
CROSS CULTURAL & STRATEGIC MANAGEMENT
2020
Environmentally sustainable food consumption : a review and research agenda from a goal-directed perspective
Iris Vermeir
Bert Weijters
Jan De Houwer
Maggie Geuens
Hendrik Slabbinck
Adriaan Spruyt
Anneleen Van Kerckhove
Wendy Van Lippevelde
Hans De Steur
Wim Verbeke
A1
Artikel in een tijdschrift
in
FRONTIERS IN PSYCHOLOGY
2020
GIF it to me : the effect of animation on sense of urgency and impulse buying
Lana Mulier
Hendrik Slabbinck
Iris Vermeir
C3
Conferentie
2020
Horizontal or vertical : the effect of package shape on perceived healthiness
Joyce De Temmerman
Iris Vermeir
Hendrik Slabbinck
C3
Conferentie
2020
Imitation of management practices in supply networks : relational and environmental effects
Evelien Reusen
Kristof Stouthuysen
Filip Roodhooft
Alexandra Van den Abbeele
Hendrik Slabbinck
A1
Artikel in een tijdschrift
in
JOURNAL OF SUPPLY CHAIN MANAGEMENT
2020
Nudging to get our food choices on a sustainable track
Jolien Vandenbroele
Iris Vermeir
Maggie Geuens
Hendrik Slabbinck
Anneleen Van Kerckhove
A1
Artikel in een tijdschrift
in
PROCEEDINGS OF THE NUTRITION SOCIETY
2020
Organizational characteristics explaining participation in sustainable business models in the sharing economy : evidence from the fashion industry using conjoint analysis
Astrid Cocquyt
Saskia Crucke
Hendrik Slabbinck
A1
Artikel in een tijdschrift
in
BUSINESS STRATEGY AND THE ENVIRONMENT
2020
Recycled plastic on the upswing : the effect of packaging material on perceived healthiness and purchase intention
Joyce De Temmerman
Nico Heuvinck
Hendrik Slabbinck
Iris Vermeir
C3
Conferentie
2020
Recycled plastic on the upswing : the effect of packaging material on perceived healthiness and purchase intention
Joyce De Temmerman
Nico Heuvinck
Hendrik Slabbinck
Iris Vermeir
Verslag
2020
This way up : the effectiveness of mobile vertical video marketing
Lana Mulier
Hendrik Slabbinck
Iris Vermeir
C3
Conferentie
2020
What drives product-service integration? An abductive study of decision-makers’ motives and value strategies
Wim Coreynen
Johanna Vanderstraeten
Arjen van Witteloostuijn
Nele Cannaerts
Ellen Loots
Hendrik Slabbinck
A1
Artikel in een tijdschrift
in
JOURNAL OF BUSINESS RESEARCH
2020
2019
Boosting service performance by dark chocolate seduction
Nanouk Verhulst
Hendrik Slabbinck
Iris Vermeir
A1
Artikel in een tijdschrift
in
JOURNAL OF SERVICES MARKETING
2019
How do implicit/explicit attitudes and emotional reactions to sustainable logo relate? A neurophysiological study
Giulia Songa
Hendrik Slabbinck
Iris Vermeir
A1
Artikel in een tijdschrift
in
FOOD QUALITY AND PREFERENCE
2019
Influence of organic labels on consumer's flavor perception and emotional profiling : comparison between a central location test and home-use-test
Joachim Schouteten
Xavier Gellynck
Hendrik Slabbinck
A1
Artikel in een tijdschrift
in
FOOD RESEARCH INTERNATIONAL
2019
Nudging consumers towards more sustainable food consumption : In-store nudging interventions at point of purchase
Nicky Coucke
Iris Vermeir
Hendrik Slabbinck
Maggie Geuens
Anneleen Van Kerckhove
C3
Conferentie
2019
Organizational characteristics explaining participation in a clothes sharing platform
Astrid Cocquyt
Saskia Crucke
Hendrik Slabbinck
C3
Conferentie
2019
Paper or plastic? Packaging material affects health perception and consumption
Joyce De Temmerman
Iris Vermeir
Hendrik Slabbinck
C1
Conferentie
2019
Show me more! The influence of visibility on sustainable food choices
Nicky Coucke
Iris Vermeir
Hendrik Slabbinck
Anneleen Van Kerckhove
A1
Artikel in een tijdschrift
in
FOODS
2019
2018
A Multi-Method Exploration of Emotions During Service Delivery through Self-Service Technology or by an Employee
Nanouk Verhulst
Hendrik Slabbinck
Iris Vermeir
Bart Larivière
C3
Conferentie
2018
A multi-method exploration of affective processes throughout the customer journey
Nanouk Verhulst
Iris Vermeir
Hendrik Slabbinck
Bart Larivière
Proefschrift
2018
Approach and loss aversion : consumer responses to approaching and receding stimuli in advertising
Lana Mulier
Iris Vermeir
Hendrik Slabbinck
C3
Conferentie
2018
Curbing portion size effects by adding smaller portions at the point of purchase
Jolien Vandenbroele
Hendrik Slabbinck
Anneleen Van Kerckhove
Iris Vermeir
A1
Artikel in een tijdschrift
in
FOOD QUALITY AND PREFERENCE
2018
Initial trust and intentions to buy : the effect of vendor-specific guarantees, customer reviews and the role of online shopping experience
Kristof Stouthuysen
Ineke Teunis
Evelien Reusen
Hendrik Slabbinck
A1
Artikel in een tijdschrift
in
ELECTRONIC COMMERCE RESEARCH AND APPLICATIONS
2018
Mock meat in the butchery : nudging consumers toward meat substitutes
Jolien Vandenbroele
Hendrik Slabbinck
Anneleen Van Kerckhove
Iris Vermeir
C3
Conferentie
2018
Nudging consumers towards less meat consumption
Jolien Vandenbroele
Hendrik Slabbinck
Anneleen Van Kerckhove
Iris Vermeir
C3
Conferentie
2018
Nudging retail customers towards sustainable purchases
Hendrik Slabbinck
Iris Vermeir
C3
Conferentie
2018
Nudging: een randverschijnsel of een nieuw en volwaardig woon beleidsinstrument?
Hendrik Slabbinck
A2
Artikel in een tijdschrift
in
RUIMTE EN MAATSCHAPPIJ
2018
Paper box or plastic bag? Structural package design elements affect health perception and consumption
Joyce De Temmerman
Iris Vermeir
Hendrik Slabbinck
C3
Conferentie
2018
Self-serving technology or an employee? A neurological approach
Hendrik Slabbinck
Iris Vermeir
Nanouk Verhulst
Maurizio Mauri
C3
Conferentie
2018
The added value of implicit motives for management research Development and first validation of a Brief Implicit Association Test (BIAT) for the measurement of implicit motives
Hendrik Slabbinck
Arjen van Witteloostuijn
Julie Hermans
Johanna Vanderstraeten
Marcus Dejardin
Jacqueline Brassey
Dendi Ramdani
A1
Artikel in een tijdschrift
in
PLOS ONE
2018
2017
Downsizing 'Portion Distortion': nudging in the supermarket.
Jolien Vandenbroele
Anneleen Van Kerckhove
Hendrik Slabbinck
Iris Vermeir
C3
Conferentie
2017
Fight or Flight? Consumers' Implicit and Explicit Emotional Reactions to Looming Threat
Lana Mulier
Hendrik Slabbinck
Iris Vermeir
C3
Conferentie
2017
Fight or flight? Implicit and explicit measurement of emotions elicited by looming threat
Lana Mulier
Hendrik Slabbinck
Iris Vermeir
C3
Conferentie
2017
Formal controls and alliance performance : the effects of alliance motivation and informal controls
Kristof Stouthuysen
Hendrik Slabbinck
Filip Roodhooft
A1
Artikel in een tijdschrift
in
MANAGEMENT ACCOUNTING RESEARCH
2017
How Do Implicit/explicit Attitudes And Emotional Reactions To Sustainable Logo’s Relate? A Neurophysiological Study
Hendrik Slabbinck
Giulia Songa
Iris Vermeir
C3
Conferentie
2017
Self-service technology or an employee? That's the question: A neuroscientific approach
Nanouk Verhulst
Hendrik Slabbinck
Iris Vermeir
Maurizio Mauri
Vincenzo Russo
C3
Conferentie
2017
Self-service technology or an employee? That's the question: A neuroscientific approach
Nanouk Verhulst
Iris Vermeir
Hendrik Slabbinck
Maurizio Mauri
Vincenzo Russo
C3
Conferentie
2017
The compelling urge to misbehave : do impulse purchases instigate unethical consumer behavior?
Saar Bossuyt
Iris Vermeir
Hendrik Slabbinck
Tine De Bock
Patrick Van Kenhove
A1
Artikel in een tijdschrift
in
JOURNAL OF ECONOMIC PSYCHOLOGY
2017
The power paradox : implicit and explicit power motives, and the importance attached to prosocial organizational goals in SMEs
Julie Hermans
Hendrik Slabbinck
Johanna Vanderstraeten
Jacqueline Brassey
Marcus Dejardin
Dendi Ramdani
Arjen van Witteloostuijn
A1
Artikel in een tijdschrift
in
SUSTAINABILITY
2017
2015
Ajuster les complexités entrepreneuriales pour de meilleures performances : résultats d'études sur données belges
Arjen Van Witteloostuijn
Marcus Dejardin
Julie Hermans
Dendi Ramdani
Johanna Vanderstraeten
Jacqueline Brassey
Hendrik Slabbinck
Boek
2015
Combining user logging with eye tracking for interactive and dynamic applications
Kristien Ooms
Arzu Coltekin
Philippe De Maeyer
Lien Dupont
Sara Fabrikant
Annelies Incoul
Matthias Kuhn
Hendrik Slabbinck
Pieter Vansteenkiste
Lise Van der Haegen
A1
Artikel in een tijdschrift
in
BEHAVIOR RESEARCH METHODS
2015
Do neurotransmitters shape our reactions to service encounters? The case of SE & OT
Nanouk Verhulst
Iris Vermeir
Hendrik Slabbinck
C3
Conferentie
2015
Do neurotransmitters shape our reactions to service encounters? The case of serotonin & oxytocin
Nanouk Verhulst
Iris Vermeir
Hendrik Slabbinck
C3
Conferentie
2015
Fitting entrepreneurial, firm-level and environmental contingencies for better performance A study into the complex world of entrepreneurship within Belgium
Arjen Van Witteloostuijn
Marcus Dejardin
Julie Hermans
Dendi Ramdani
Johanna Vanderstraeten
Jacqueline Brassey
Hendrik Slabbinck
Boek
2015
2014
Impact of flow on recognition of and attitudes toward in-game brand placements : brand congruence and placement prominence as moderators
Iris Vermeir
Snezna Kasakova
Tina Tessitore
Veroline Cauberghe
Hendrik Slabbinck
A1
Artikel in een tijdschrift
in
INTERNATIONAL JOURNAL OF ADVERTISING
2014
2013
Convergent, discriminant, and incremental validity of the pictorial attitude implicit association test and the picture story exercise as measures of the implicit power motive
Hendrik Slabbinck
Jan De Houwer
Patrick Van Kenhove
A1
Artikel in een tijdschrift
in
EUROPEAN JOURNAL OF PERSONALITY
2013
2012
Controls, service type and perceived supplier performance in interfirm service exchanges
Kristof Stouthuysen
Hendrik Slabbinck
Filip Roodhooft
A1
Artikel in een tijdschrift
in
JOURNAL OF OPERATIONS MANAGEMENT
2012
The development and validation of a new measure of implicit motives and a first application in consumer research
Hendrik Slabbinck
Patrick Van Kenhove
Jan De Houwer
Proefschrift
2012
The impact of flow on memory and attitudes for in-game brand placements: the moderating role of brand congruence and placement prominence
Iris Vermeir
Snezhanka Kazakova
Tina Tessitore
Veroline Cauberghe
Hendrik Slabbinck
C3
Conferentie
2012
The pictorial attitude implicit association test for need for affiliation
Hendrik Slabbinck
Jan De Houwer
Patrick Van Kenhove
A1
Artikel in een tijdschrift
in
PERSONALITY AND INDIVIDUAL DIFFERENCES
2012
Validity of the pictorial attitude implicit association test (PA-IAT) as a measure of implicit motives
Hendrik Slabbinck
Jan De Houwer
Patrick Van Kenhove
C3
Conferentie
2012
When lower is better: the impact of activated magnitude interpretation frames on reactions to alpha-numeric brand names
Anneleen Van Kerckhove
Hendrik Slabbinck
Mario Pandelaere
C3
Conferentie
2012
2011
A pictorial attitude IAT as a measure of implicit motives
Hendrik Slabbinck
Jan De Houwer
Patrick Van Kenhove
A1
Artikel in een tijdschrift
in
EUROPEAN JOURNAL OF PERSONALITY
2011
Alpha-numeric brand names: is less more or is more better?
Anneleen Van Kerckhove
Hendrik Slabbinck
Mario Pandelaere
C3
Conferentie
2011
Brand logos as motive incentives: the impact of activated need for power on brand attitudes and brand choice
Hendrik Slabbinck
Jan De Houwer
Patrick Van Kenhove
C3
Conferentie
2011
I show you only who I am if needed: identity signaling as a result of the interaction between personal motives and situational factors
Hendrik Slabbinck
Patrick Van Kenhove
C1
Conferentie
2011
I show you only who I am if needed: identity signaling as a result of the interaction between personal motives and situational factors
Hendrik Slabbinck
Patrick Van Kenhove
Hoofdstuk in een boek
in
Advances in consumer research
2011
2010
Social Desirability and Indirect Questioning: New Insights from the Implicit Association Test and the Balanced Inventory of Desirable Responding
Hendrik Slabbinck
Patrick Van Kenhove
C3
Conferentie
2010
Trends in marktonderzoek: kijk binnen in de geest van de consument: de Impliciete Associatie Test onthult wat de consumenten ons niet willen of kunnen zeggen
Hendrik Slabbinck
Patrick Van Kenhove
Hoofdstuk in een boek
in
Marketing denken en doen : marketingjaarboek 2010
2010
2009
The IAT is not enough : the added value of projective techniques in consumer research
Hendrik Slabbinck
Patrick Van Kenhove
C3
Conferentie
2009
2008
Are projective techniques valid alternatives to the Implicit Association Test?
Hendrik Slabbinck
Patrick Van Kenhove
I ROOZEN
C1
Conferentie
2008
The relationship between brand- and media personality characteristics
Hendrik Slabbinck
I. Roozen
A2
Artikel in een tijdschrift
in
REVIEW OF BUSINESS AND ECONOMICS
2008
2007
Comparison between the Implicit Assiation Test and Indirect Questioning as Measurement Methods to Overcome Social Desirability Bias
Hendrik Slabbinck
Patrick Van Kenhove
I ROOZEN
C3
Conferentie
2007
Do Age and Visual Information Processing Experience Influence the Processing of Slow and Fast TV Commercials?
I ROOZEN
K BLONDÉ
Hendrik Slabbinck
C3
Conferentie
2007
2006
Extending Brand Personality Characteristics to Media Channels
Hendrik Slabbinck
I ROOZEN
C3
Conferentie
2006