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Researcher
Bert Paesbrugghe
Profile
Projects
Publications
Activities
8
Results
2021
The impact of adverse life events on salesperson relationships with customers
Bert Paesbrugghe
A1
Journal Article
in
JOURNAL OF BUSINESS & INDUSTRIAL MARKETING
2021
2020
Between a rock and a hard place : seizing the opportunity of demanding customers by means of frontline service behaviors
Bert Paesbrugghe
A1
Journal Article
in
JOURNAL OF RETAILING AND CONSUMER SERVICES
2020
Increasing resilience by creating an adaptive salesforce
Deva Rangarajan
Bert Paesbrugghe
A1
Journal Article
in
INDUSTRIAL MARKETING MANAGEMENT
2020
2018
Aligning sales and operations management : an agenda for inquiry
Bert Paesbrugghe
A2
Journal Article
in
JOURNAL OF PERSONAL SELLING & SALES MANAGEMENT
2018
Personal selling and the purchasing function : where do we go from here?
Bert Paesbrugghe
A2
Journal Article
in
JOURNAL OF PERSONAL SELLING & SALES MANAGEMENT
2018
2017
Purchasing-driven sales : matching sales strategies to the evolution of the purchasing function
Bert Paesbrugghe
Deva Rangarajan
A1
Journal Article
in
INDUSTRIAL MARKETING MANAGEMENT
2017
Salespeople are from Mars, purchasers are from Venus : matching sales to purchasing
Bert Paesbrugghe
Deva Rangarajan
Bert Weijters
Dissertation
2017
2015
The end of avoiding procurement in a buyer-seller relationship : a qualitative study from an empowered buyer’s perspective
Bert Paesbrugghe
C3
Conference
2015