Understanding food safety perspectives and practices of fruit and vegetable consumers and vendors in Bangladesh: A multi-focal socio-economic analysis

01 October 2023 → 30 September 2028
Regional and community funding: Special Research Fund
Research disciplines
  • Social sciences
    • Agricultural and natural resource economics, environmental and ecological economics
    • Consumer behaviour
    • Market research
  • Agricultural and food sciences
    • Food packaging, preservation and safety
Food safety practices fruits and vegetables consumers vendors Bangladesh
Project description

Fruits and vegetables play a crucial role in food and nutrition security in Bangladesh, but food safety issues dominate traditional markets. This study aims to examine and compare perspectives and practices of both vendors and consumers with respect to food safety, as well as determine impacts in terms of information effectiveness (nudging), willingness-to-pay (consumers), and economic losses (vendors).