If every event in international politics is a turning point, one can only go and lie down, out of sheer dizziness. In reality, we have been living in the same multipolar world for more than three decades. International politics today cannot be understood without knowing its history. Europeans are only now again getting used to how such a world of great powers works. In the process, the European Union has rediscovered the importance of geopolitics. Without geopolitical awareness, crafting good strategy is impossible. But not every problem is geopolitical, and strategy covers much more than geopolitics. Ultimately, the EU needs a smart strategy to manage geopolitical rivalry. The aim: keeping the world together. What could such a strategy look like?