Research Explorer

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Project

KIDFLUENCER: Towards a kid-centric, dynamic and hybrid theory of consumer socialization to understand the implications of the kidfluencer phenomenon.

Outputs and Outcomes

Code

DOCT/012544

Duration

30 September 2024 → 20 September 2026 (Ongoing)

Doctoral researcher

Yana Degroote

Research disciplines

No data available

Project description

No data available