BUTTERFLY aims to significantly enhance society’s capacity to appraise, foresee, and respond to the threats posed by cascading
impacts of pollinator decline. To reach that goal it will establish a test system of geographically well spread multi-actor communities
across sectors for co-creating proactive pollinator restoration solutions and: (1) collect, integrate, manage and share ecological and
spatial information on a wide range of known and lesser known pollinators and pollination services provided for wild and cultivated
plants, across Europe and selected overseas territories; (2) advance the monetary and non-monetary valuation of marketed and not
marketed direct and indirect ecosystem functions and services provided by pollinators, and advance ecosystem accounting; (3)
comprehensively model and quantify the macro-economic implications of pollinator decline and country-specific economic butterfly
effects of dependencies on pollinators, and assess policy options and scenarios; (4) assess how five key biomass supply chains (food/
micronutrients, pharmaceuticals, cosmetics, biomaterials, biomass energy) depend on pollination and co-create pollinator restoration
options that increase resilience of these supply chains; (5) devise, co-create, test and implement transferable tools, interactive atlases
and guidelines that enable systematic mainstreaming of proactive pollinator stewardship in vulnerable sectors; (6) conceive
indicators for human dimensions and assess and exploit the socio-cultural capacity of the concepts: ‘pollinator stewardship’, ‘ecoliteracy’, ‘historical agency’ and ‘slow hope’ in reversing pollinator decline. It will inform EU policy processes and build strategic
alliances for high-level impact. The BUTTERFLY network of Living Labs will accelerate knowledge transfer and uptake of new business
models and serve as breeding place for multi-actor co-creation of knowledge and sustainable solutions, paving the way to pollinator
stewardship in all sectors.