Research Explorer

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Researcher

Mario Pandelaere

Awards & Distinctions

0000-0001-9293-289X

Full bibliography

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Current Position(s)

Senior full professor

Faculty of Economics and Business Administration

Department of Marketing, Innovation and Organisation (EB23)

Research disciplines

Social sciences
- Consumer psychology
- Advertising
- Consumer behaviour
- Market research
- Marketing communications
- Pricing
- Marketing not elsewhere classified

Expertise

Consumer Behavior