Manage settings
MENU
About this site
In het Nederlands
Home
Researchers
Projects
Organisations
Publications
Infrastructure
Contact
Research Explorer
Your browser does not support JavaScript or JavaScript is not enabled. Without JavaScript some functions of this webapplication may be disabled or cause error messages. To enable JavaScript, please consult the manual of your browser or contact your system administrator.
Researcher
Patrick Van Kenhove
Profile
Projects
Publications
Activities
Awards & Distinctions
142
Results
2018
Assertiveness bias in gender ethics research : why women deserve the benefit of the doubt
Saar Bossuyt
Patrick Van Kenhove
A1
Journal Article
in
JOURNAL OF BUSINESS ETHICS
2018
2017
Contemporary topics in consumer morality : an investigation of ethical and unethical consumer judgment, decision making and behavior
Charlotte De Corte
Patrick Van Kenhove
Iris Vermeir
Dissertation
2017
One sail fits all? A psychographic segmentation of digital pirates
Charlotte De Corte
Patrick Van Kenhove
A1
Journal Article
in
JOURNAL OF BUSINESS ETHICS
2017
The compelling urge to misbehave : do impulse purchases instigate unethical consumer behavior?
Saar Bossuyt
Iris Vermeir
Hendrik Slabbinck
Tine De Bock
Patrick Van Kenhove
A1
Journal Article
in
JOURNAL OF ECONOMIC PSYCHOLOGY
2017
The effectiveness of fear appeals featuring fines versus social disapproval in preventing shoplifting among adolescents
Iris Vermeir
Tine De Bock
Patrick Van Kenhove
A1
Journal Article
in
PSYCHOLOGY & MARKETING
2017
2016
A dirty store is a cost forever: the harmful influence of disorderly retail settings on unethical consumer behavior
Saar Bossuyt
Patrick Van Kenhove
Tine De Bock
A1
Journal Article
in
INTERNATIONAL JOURNAL OF RESEARCH IN MARKETING
2016
Morality in the marketplace: investigating the antecedents of unethical consumer behavior
Saar Bossuyt
Patrick Van Kenhove
Tine De Bock
Dissertation
2016
Would you be so kind to buy fair? The impact of interpersonal feelings on fair-trade consumption
Saar Bossuyt
Charlotte De Corte
Patrick Van Kenhove
C3
Conference
2016
2015
Speech is silver, silence is gold: why women (vs. men) remain silent when a cashier miscalculates the bill to their advantage
Saar Bossuyt
Patrick Van Kenhove
Tine De Bock
C3
Conference
2015
2014
'I stole it on impulse': do impulse purchases instigate bad behavior?
Saar Bossuyt
Patrick Van Kenhove
Tine De Bock
C3
Conference
2014
Digital pirates, a heterogeneous fleet? A psychographic segmentation of illegal torrent downloaders
Charlotte De Corte
Patrick Van Kenhove
C3
Conference
2014
Marktonderzoek: methoden en toepassingen
Patrick De Pelsmacker
Patrick Van Kenhove
Book
2014
Towards a better understanding of gender differences in unethical behavior
Saar Bossuyt
Patrick Van Kenhove
C3
Conference
2014
2013
'What's the harm in being unethical? These strangers are rich anayway!': exploring underlying factors of double standards
Tine De Bock
Iris Vermeir
Patrick Van Kenhove
A1
Journal Article
in
JOURNAL OF BUSINESS ETHICS
2013
Convergent, discriminant, and incremental validity of the pictorial attitude implicit association test and the picture story exercise as measures of the implicit power motive
Hendrik Slabbinck
Jan De Houwer
Patrick Van Kenhove
A1
Journal Article
in
EUROPEAN JOURNAL OF PERSONALITY
2013
When colors backfire: the impact of color cues on moral judgment
Tine De Bock
Mario Pandelaere
Patrick Van Kenhove
C3
Conference
2013
When colors backfire: the impact of color cues on moral judgment
Tine De Bock
Mario Pandelaere
Patrick Van Kenhove
A1
Journal Article
in
JOURNAL OF CONSUMER PSYCHOLOGY
2013
2012
Belgian retailing : some shopping realities of a surrealist country
Walter van Waterschoot
Leen Lagasse
Patrick Van Kenhove
Bookchapter
in
European retail research
2012
Consumer ethics: the role of personality, intuition, and hypocrisy
Tine De Bock
Patrick Van Kenhove
Dissertation
2012
Customer reactions to service failure and recovery encounters
Yves Van Vaerenbergh
Bart Larivière
Iris Vermeir
Patrick Van Kenhove
Dissertation
2012
The development and validation of a new measure of implicit motives and a first application in consumer research
Hendrik Slabbinck
Patrick Van Kenhove
Jan De Houwer
Dissertation
2012
The pictorial attitude implicit association test for need for affiliation
Hendrik Slabbinck
Jan De Houwer
Patrick Van Kenhove
A1
Journal Article
in
PERSONALITY AND INDIVIDUAL DIFFERENCES
2012
Validity of the pictorial attitude implicit association test (PA-IAT) as a measure of implicit motives
Hendrik Slabbinck
Jan De Houwer
Patrick Van Kenhove
C3
Conference
2012
2011
A pictorial attitude IAT as a measure of implicit motives
Hendrik Slabbinck
Jan De Houwer
Patrick Van Kenhove
A1
Journal Article
in
EUROPEAN JOURNAL OF PERSONALITY
2011
Brand logos as motive incentives: the impact of activated need for power on brand attitudes and brand choice
Hendrik Slabbinck
Jan De Houwer
Patrick Van Kenhove
C3
Conference
2011
Double standards: the role of techniques of neutralization
Tine De Bock
Patrick Van Kenhove
A1
Journal Article
in
JOURNAL OF BUSINESS ETHICS
2011
I show you only who I am if needed: identity signaling as a result of the interaction between personal motives and situational factors
Hendrik Slabbinck
Patrick Van Kenhove
Bookchapter
in
Advances in consumer research
2011
I show you only who I am if needed: identity signaling as a result of the interaction between personal motives and situational factors
Hendrik Slabbinck
Patrick Van Kenhove
C1
Conference
2011
Intuition and morality: the effect of conceptual fluency on moral judgment
Tine De Bock
Mario Pandelaere
Patrick Van Kenhove
C3
Conference
2011
Prominence in queuing: queue length versus basket size
Katrien Meert
Mario Pandelaere
Patrick Van Kenhove
C3
Conference
2011
The general theory of marketing ethics and Machiavellianism: some comments
Patrick Van Kenhove
Tine De Bock
Bookchapter
in
Legends in marketing : Shelby Hunt : macromarketing, ethics, and social responsibility : the development period
2011
Would petty crime be more acceptable in the red light district? The effect of conceptual fluency on moral judgment
Tine De Bock
Mario Pandelaere
Patrick Van Kenhove
C3
Conference
2011
2010
Consumer ethics: the role of self-regulatory focus
Tine De Bock
Patrick Van Kenhove
A1
Journal Article
in
JOURNAL OF BUSINESS ETHICS
2010
Double standards: the role of the techniques of neutralization
Tine De Bock
Patrick Van Kenhove
C3
Conference
2010
Exploring the influence of self-regulatory focus on consumer ethical beliefs
Tine De Bock
Patrick Van Kenhove
C3
Conference
2010
How does a consumer choose a checkout when there are queues in the store?
Katrien Meert
Patrick Van Kenhove
Mario Pandelaere
C3
Conference
2010
Marktonderzoek, methoden en toepassingen
Patrick De Pelsmacker
Patrick Van Kenhove
Book
2010
Schizofreen, kieskeurig of gewoonweg menselijk: inconsistenties bij het nemen van energiebesparende maatregelen in eigen woning
Frederik Neus
Nikolay Dentchev
Patrick Van Kenhove
A2
Journal Article
in
ACCOUNTANCY & BEDRIJFSKUNDE
2010
Social Desirability and Indirect Questioning: New Insights from the Implicit Association Test and the Balanced Inventory of Desirable Responding
Hendrik Slabbinck
Patrick Van Kenhove
C3
Conference
2010
Trends in marktonderzoek: kijk binnen in de geest van de consument: de Impliciete Associatie Test onthult wat de consumenten ons niet willen of kunnen zeggen
Hendrik Slabbinck
Patrick Van Kenhove
Bookchapter
in
Marketing denken en doen : marketingjaarboek 2010
2010
2009
Cultural differences in double standards
Tine De Bock
PK Sinha
Patrick Van Kenhove
Iris Vermeir
C3
Conference
2009
Exploring the impact of fear appeals on the prevention of shoplifting among adolescents
Tine De Bock
Iris Vermeir
Patrick Van Kenhove
C3
Conference
2009
How well are problems that interest retail practitioners covered in academic retailspecialist journals?
Patrick Van Kenhove
C3
Conference
2009
The IAT is not enough : the added value of projective techniques in consumer research
Hendrik Slabbinck
Patrick Van Kenhove
C3
Conference
2009
2008
Are projective techniques valid alternatives to the Implicit Association Test?
Hendrik Slabbinck
Patrick Van Kenhove
I ROOZEN
C1
Conference
2008
Consumer learning and its impact on store format selection
Walter van Waterschoot
P.K. Sinha
Patrick Van Kenhove
Kristof De Wulf
A2
Journal Article
in
JOURNAL OF RETAILING AND CONSUMER SERVICES
2008
Consumers' health-related motive orientations and ready meal consumption behaviour
Nele Geeroms
Wim Verbeke
Patrick Van Kenhove
A1
Journal Article
in
APPETITE
2008
Distributiekanalen in marketingperspectief
Leen Lagasse
Patrick Van Kenhove
Book
2008
Double standards revisited
Iris Vermeir
Patrick Van Kenhove
C1
Conference
2008
Gender differences in double standards
Iris Vermeir
Patrick Van Kenhove
A1
Journal Article
in
JOURNAL OF BUSINESS ETHICS
2008
Health advertising to promote fruit and vegetable intake: Application of health-related motive segmentation
Nele Geeroms
Wim Verbeke
Patrick Van Kenhove
A1
Journal Article
in
FOOD QUALITY AND PREFERENCE
2008
Marketing Research with SPSS
W JANSSENS
Katrien Wijnen
Patrick De Pelsmacker
Patrick Van Kenhove
Book
2008
The relationships between topic involvement, topic sensitivity, and two motivational factors, as response inducements, in a mail survey context
Katrien Wijnen
Iris Vermeir
Patrick Van Kenhove
Bookchapter
in
Public Opinion Research Focus
2008
2007
Comparison between the Implicit Assiation Test and Indirect Questioning as Measurement Methods to Overcome Social Desirability Bias
Hendrik Slabbinck
Patrick Van Kenhove
I ROOZEN
C3
Conference
2007
Gone but not forgotten: the role of unacceptable options in decision making
Katrien Wijnen
Patrick Van Kenhove
James R Bettman
Joel Huber
Dissertation
2007
How Consumer Motives Influence Trait-behavior Relationships: the Case of Consumer Innovativeness and Self-control (Poster presentation)
Nele Geeroms
Patrick Van Kenhove
C3
Conference
2007
Promoting fruit and vegetable intake: Need for motive-related health audience segmentation
Nele Geeroms
Patrick Van Kenhove
Wim Verbeke
C1
Conference
2007
The relationships between traits, personal values, topic involvement, and topic sensitivity in a mail survey context
Katrien Wijnen
Iris Vermeir
Patrick Van Kenhove
A1
Journal Article
in
PERSONALITY AND INDIVIDUAL DIFFERENCES
2007
Towards a better understanding of motivational consumer behavior: cross-validation, construct validation and application of a psychological taxonomy of consumer motives
Nele Geeroms
Patrick Van Kenhove
Dissertation
2007
2006
An empirical investigation of the relationships among a consumer's personal values, ethical ideology and ethical beliefs
Sarah Steenhaut
Patrick Van Kenhove
A1
Journal Article
in
JOURNAL OF BUSINESS ETHICS
2006
Marktonderzoek, methoden en toepassingen
Patrick De Pelsmacker
Patrick Van Kenhove
Book
2006
Reconsidering the Relationship between Consumer Motives and Personal Values
Nele Geeroms
Patrick Van Kenhove
C1
Conference
2006
The impact of the Guilt Emotion when Benefiting at the Expense of the Seller
Sarah Steenhaut
Patrick Van Kenhove
C1
Conference
2006
The impact of the guilt emotion when benefiting at the expense of the seller
Sarah Steenhaut
Patrick Van Kenhove
C1
Conference
2006
The mediating role of anticipated guilt in consumers' ethical decision-making
Sarah Steenhaut
Patrick Van Kenhove
A1
Journal Article
in
JOURNAL OF BUSINESS ETHICS
2006
The mediating role of anticipated guilt in ethical decision making
Sarah Steenhaut
Patrick Van Kenhove
C1
Conference
2006
Towards a better understanding of unethical consumer behavior : the influence of individual characteristics, situational circumstances and emotional experiences in consumers' ethical decision-making processes
Sarah Steenhaut
Patrick Van Kenhove
Dissertation
2006
2005
A Taxonomy of Desired Brand Personalities: Empirical Evidence for 11 Countries
Nele Geeroms
Patrick Van Kenhove
Hendrik Hendrickx
C1
Conference
2005
Relationship commitment and ethical consumer behavior in a retail setting: The case of receiving too much change at the checkout
Sarah Steenhaut
Patrick Van Kenhove
A1
Journal Article
in
JOURNAL OF BUSINESS ETHICS
2005
Role of intrinsic search cues in the formation of consumer preferences and choice for pork chops
Wim Verbeke
Stefaan De Smet
I VACKIER
MJ VAN OECKEL
N WARNANTS
Patrick Van Kenhove
A1
Journal Article
in
MEAT SCIENCE
2005
The influence of need for closure and perceived time pressure on search effort for price and promotional information in a grocery shopping context
Iris Vermeir
Patrick Van Kenhove
A1
Journal Article
in
PSYCHOLOGY & MARKETING
2005
2004
Bayesian network classifiers for identifying the slope of the customer lifecycle of long-life customers
B BAESENS
Geert Verstraeten
Dirk Van den Poel
M EGMONT-PETERSEN
Patrick Van Kenhove
J VANTHIENEN
A1
Journal Article
in
EUROPEAN JOURNAL OF OPERATIONAL RESEARCH
2004
2003
Investments in consumer relationships: a critical reassessment and model extension
G Odekerken-Schröder
Kristof De Wulf
Patrick Van Kenhove
A2
Journal Article
in
THE INTERNATIONAL REVIEW OF RETAIL, DISTRIBUTION & CONSUMER RESEARCH
2003
The influence of need for closure on consumer behaviour
Iris Vermeir
Patrick Van Kenhove
Dissertation
2003
The relationship between consumers' unethical behavior and customer loyalty in a retail environment
Patrick Van Kenhove
Kristof De Wulf
Sarah Steenhaut
A1
Journal Article
in
JOURNAL OF BUSINESS ETHICS
2003
2002
Affective persuasive communication: multiple roles of affect in persuading the consumer
Anick Bosmans
Patrick Van Kenhove
Luk Warlop
Dissertation
2002
Attrition in the Financial Services Industry
Bart Larivière
Dirk Van den Poel
Patrick Van Kenhove
C3
Conference
2002
Competition within and among retail formats: a critical assessment
Patrick Van Kenhove
Bookreview
2002
Competitive reaction to new products
Marion Debruyne
Patrick Van Kenhove
Ruud T Frambach
Rudy Moenaert
Dissertation
2002
Data-based Retention Modelling for Customer Relationship Management in The Financial Services Industry
Bart Larivière
Dirk Van den Poel
Patrick Van Kenhove
C1
Conference
2002
Detecting sequential patterns for cross-selling fast moving consumer goods
Geert Verstraeten
Dirk Van den Poel
Anita Prinzie
Patrick Van Kenhove
P1
Conference
2002
Direct and Indirect Effects of Retail Promotions on Sales and Profits
Jan De Schamphelaere
Dirk Van den Poel
G WETS
Patrick Van Kenhove
C1
Conference
2002
ILLOGIC: computer-assisted model for interpretive analysis of qualitative data
Hendrik Hendrickx
Peter Vlerick
Patrick Van Kenhove
Iris Vermeir
Anick Bosmans
Bookchapter
in
Mens en organisatie : liber amicorum Pol Coetsier
2002
Impact of emotional stability and attitude on consumption decisions under risk: The Coca-Cola crisis in Belgium.
Wim Verbeke
Patrick Van Kenhove
A1
Journal Article
in
JOURNAL OF HEALTH COMMUNICATION
2002
Improving response prediction in direct marketing by optimizing for specific mailing depths
Dirk Van den Poel
Anita Prinzie
Patrick Van Kenhove
P1
Conference
2002
Marktonderzoek met SPSS: statistische verwerking en interpretatie.
Katrien Wijnen
W JANSSENS
Patrick De Pelsmacker
Patrick Van Kenhove
Book
2002
Marktonderzoek, methoden en toepassingen
Patrick De Pelsmacker
Patrick Van Kenhove
Book
2002
Targeting Long-Life Customers: Towards a Segmented CRM Approach
Geert Verstraeten
B BAESENS
Dirk Van den Poel
M EGMONT-PETERSEN
Patrick Van Kenhove
J VANTHIENEN
C1
Conference
2002
The influence of need for closure on consumer's choice behaviour.
Iris Vermeir
Patrick Van Kenhove
Hendrik Hendrickx
A1
Journal Article
in
JOURNAL OF ECONOMIC PSYCHOLOGY
2002
The influence of topic involvement on mail-survey response behavior.
Patrick Van Kenhove
Katrien Wijnen
Kristof De Wulf
A1
Journal Article
in
PSYCHOLOGY & MARKETING
2002
Using machine learning techniques to predict defection of top clients
Wouter Buckinx
B Baesens
Dirk Van den Poel
Patrick Van Kenhove
J Vanthienen
P1
Conference
2002
2001
An empirical investigation of the relationships between ethical beliefs, ethical ideology, political preference and need for closure
Patrick Van Kenhove
Iris Vermeir
Steven Verniers
A1
Journal Article
in
JOURNAL OF BUSINESS ETHICS
2001
Persuasive communication: Exploring self-referencing in affective ads.
Anick Bosmans
Patrick Van Kenhove
Hendrik Hendrickx
C1
Conference
2001
The Differential Impact of Product, Service and Relationship Efforts on Attitudinal and Behavioral Outcomes in Retailing
F DE BOECK
Kristof De Wulf
Patrick Van Kenhove
G ODEKERKEN-SCHRÖDER
C1
Conference
2001
The Impact of the Learning Process on Task Definitions, Store Choice and Store Saliences
Patrick Van Kenhove
Kristof De Wulf
W VAN WATERSCHOOT
C1
Conference
2001
The effect of mood on self-referencing in a persuasion context.
Anick Bosmans
Peter Vlerick
Patrick Van Kenhove
Hendrik Hendrickx
A1
Journal Article
in
ADVANCES IN CONSUMER RESEARCH
2001
The influence of mood on the evaluation of negatively valenced mental Categories
Anick Bosmans
Patrick Van Kenhove
Hendrik Hendrickx
C1
Conference
2001
Trends in de Belgische grootdistributie: een toekomstperspectief 2001-2005
Patrick Van Kenhove
Bookchapter
in
Marketing denken en doen
2001
2000
Automatic activation of the self in a persuasion context.
Anick Bosmans
Peter Vlerick
Patrick Van Kenhove
Hendrik Hendrickx
A1
Journal Article
in
ADVANCES IN CONSUMER RESEARCH
2000
Distributiebeleid
P DESRUMAUX
Patrick Van Kenhove
S BROUWERS
C VERSTEYLEN
Bookchapter
in
Handboek marketing
2000
Een Master in Marketinganalyse en -planning (MAP)
Bart Van Theemsche
Patrick Van Kenhove
Bookchapter
in
Management Jaarboek 2000
2000
Een master in marketinganalyse en -planning (MAP)
Bart Van Theemsche
Patrick Van Kenhove
[0-9]{2}
2000
ILLOGIC: computer-assisted model for interpretive analysis of qualitative data
Hendrik Hendrickx
Peter Vlerick
Patrick Van Kenhove
Iris Vermeir
Anick Bosmans
C1
Conference
2000
Income and time pressure: a person-situation grocery retail typology
Patrick Van Kenhove
Kristof De Wulf
A2
Journal Article
in
THE INTERNATIONAL REVIEW OF RETAIL, DISTRIBUTION AND CONSUMER RESEARCH
2000
Management van het distributiekanaal
Leen Lagasse
Patrick Van Kenhove
Walter van Waterschoot
Book
2000
Marktonderzoek
Patrick Van Kenhove
Bookchapter
in
Handboek Marketing
2000
Marktsegmentatie
Jacques de Rycke
Patrick Van Kenhove
Bookchapter
in
Handboek marketing
2000
Mood and evaluation: The effect of mood on the evaluation of negatively valenced mental categories.
Anick Bosmans
P VLERICK
Patrick Van Kenhove
Hendrik Hendrickx
C1
Conference
2000
1999
Affect als informatie: onderzoek betreffende de mediërende rol van mentale schema's op attitudes
Anick Bosmans
Peter Vlerick
Patrick Van Kenhove
Hendrik Hendrickx
A2
Journal Article
in
GEDRAG & ORGANISATIE
1999
The impact of task definition on store choice and store-attribute saliences
Patrick Van Kenhove
W VAN WATERSCHOOT
Kristof De Wulf
C1
Conference
1999
The impact of task definition on store-attribute saliences and store choice
Patrick Van Kenhove
Kristof De Wulf
W VAN WATERSCHOOT
A1
Journal Article
in
JOURNAL OF RETAILING
1999
The influence of need for closure on choice behaviour
Iris Vermeir
Patrick Van Kenhove
P Vlerick
Hendrik Hendrickx
C1
Conference
1999
The role of the seller in enhancing buyer-seller relationships : empirical studies in a retail context
Kristof De Wulf
Harry Commandeur
Janny Hoekstra
Patrick Van Kenhove
Dissertation
1999
1998
Belgium's post-war retail history
Patrick Van Kenhove
W VAN WATERSCHOOT
C1
Conference
1998
Retailing gisteren, vandaag en morgen
Patrick Van Kenhove
W VAN WATERSCHOOT
G VERSTEYLEN
Bookchapter
in
Aan marketing denken en doen : marketing jaarboek 1998
1998
1997
De leefbaarheidsmatrix als positioneringsinstrument
S Stremersch
Patrick Van Kenhove
G Van Ossel
A4
Journal Article
in
TIJDSCHRIFT VOOR MARKETING
1997
De moment-consument draagt de distributie uit
Patrick Van Kenhove
[0-9]{2}
1997
Principes van business-to-business marketing in consumentenmarketing: Effective consumer response (ECR) en cross-functionele organisatiestructuren.
Patrick Van Kenhove
[0-9]{2}
1997
The impact of physical attractiveness in advertising on consumer attitude : the role of product involvement
Rebecca van Hove
Rudolf Frambach
Patrick Van Kenhove
Workingpaper
1997
The relationship between emotional states and approach or avoidance responses in a retail environment
Patrick Van Kenhove
Patrick Desrumaux
A2
Journal Article
in
INTERNATIONAL REVIEW OF RETAIL, DISTRIBUTION AND CONSUMER RESEARCH
1997
Trends in de distributie
Patrick Van Kenhove
P. Desrumaux
[0-9]{2}
1997
1996
Clusteranalyse en factoriële correspondentie-analyse in marktsegmentatie-onderzoek: een praktische illustratie
Patrick Van Kenhove
A2
Journal Article
in
ECONOMISCH EN SOCIAAL TIJDSCHRIFT
1996
Koopmomenten sturen winkelgedrag
Patrick Van Kenhove
G Van Ossel
P Desmuraux
A4
Journal Article
in
TIJDSCHRIFT VOOR MARKETING
1996
Marktonderzoek: mensen liegen
Patrick De Pelsmacker
Patrick Van Kenhove
[0-9]{2}
1996
Successfully integrating direct marketing into the sales cycle
Kristof De Wulf
Niels Schillewaert
Patrick Van Kenhove
C1
Conference
1996
The Relationship between In-Store Elements and Buying Decisions, Customer Satisfaction and Customer Loyalty in a Retail Environment
P DESRUMAUX
Patrick Van Kenhove
C1
Conference
1996
Trends in Retailing, Competing for the Future
Patrick Van Kenhove
P DESRUMAUX
Bookchapter
in
Congresboek van de Stichting Marketing
1996
1995
A comparison between the Pick any Method and other scaling techniques for data collection.
Patrick Van Kenhove
C1
Conference
1995
De eigenheid van distributiemarketing
Patrick Van Kenhove
P Serneels
[0-9]{2}
1995
The effect of a don't know filter in market research: a practical study
Patrick Van Kenhove
A2
Journal Article
in
INTERNATIONAL JOURNAL OF PUBLIC OPINION RESEARCH
1995
The impact of communication on satisfaction and mutual commitment in distribution channel relationships
S BROUWERS
Patrick Van Kenhove
C1
Conference
1995
1994
Marktonderzoek, methoden en toepassingen
Patrick De Pelsmacker
Patrick Van Kenhove
Book
1994
Trends in marktsegmentatie: van segmentatie naar integratie
Patrick Van Kenhove
Bookchapter
in
R. Duyck & C. Van Tilborgh (eds.), Marketing Jaarboek: Aan marketing denken en doen
1994
1993
Commercieel Beleid in een K.M.O
Patrick Van Kenhove
Bookchapter
in
Leidinggeven en management
1993
1992
Trends in marktonderzoek
Patrick Van Kenhove
Bookchapter
in
Marketing denken en doen : Marketing Jaarboek
1992
1991
Characteristics of International Salesmen: An Empirical Study
P MATTHYSSENS
Patrick Van Kenhove
C1
Conference
1991
1990
Het profiel van de succesvolle internationale vertegenwoordiger
P Matthyssens
Patrick Van Kenhove
A2
Journal Article
in
ECONOMISCH EN SOCIAAL TIJDSCHRIFT
1990
Recommendations for marketing the gasifier concept
Patrick Van Kenhove
K VAN SLYCKE
A BUEKENS
Bookchapter
in
Buekens A., Bridgwater, Ferrero en Maniatis (eds.), Commercial and marketing aspects of gasifiers, European Economic Community, Luxemburg, chapter 10, 173-182
1990
Trends in marktsegmentatie en marktafbakening: een onderzoeksopzet
Patrick Van Kenhove
[0-9]{2}
1990
1989
'Geen mening' antwoorden in marktonderzoek: een praktisch onderzoek
Patrick Van Kenhove
A2
Journal Article
in
ECONOMISCH EN SOCIAAL TIJDSCHRIFT
1989
Marktstructuuranalyse, een integratie van marktsegmentatie en marktafbakening : een constitutief en operationeel onderzoeksopzet
Patrick Van Kenhove
Jacques de Rycke
Dissertation
1989
1986
The Furniture Consumer or the Experiences Concerning the Relationship Between Market Research and Creative Development
I PHILIPS
Patrick Van Kenhove
C1
Conference
1986