Research Explorer

Your browser does not support JavaScript or JavaScript is not enabled. Without JavaScript some functions of this webapplication may be disabled or cause error messages. To enable JavaScript, please consult the manual of your browser or contact your system administrator.

Researcher

Kristof Geskens

Awards & Distinctions

3 Results

2020

Demographic and attitudinal antecedents of consumers' use and self-investment trajectories over time in an online TV content platform

Sam Van der LindenStef NimmegeersKristof GeskensBert Weijters

A1 Journal Article in JOURNAL OF SERVICE MANAGEMENT

2014

How goals affect consumer choice

Kristof GeskensMaggie GeuensBert WeijtersAlexander Chernev

2012

Increasing choice satisfaction through goal-based labeling

Frank GoedertierKristof GeskensMaggie GeuensBert Weijters

A1 Journal Article in MARKETING LETTERS