Research Explorer

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Researcher

Isabel Verniers

Awards & Distinctions

7 Results

2015

Unraveling scientific impact : citation types in marketing journals

Stefan StremerschNuno CamachoSofie VannesteIsabel Verniers

A1 Journal Article in INTERNATIONAL JOURNAL OF RESEARCH IN MARKETING

Unraveling scientific impact: Citation types in marketing journals (vol 32, pg 64, 2015)

Stefan StremerschNuno CamachoSofie VannesteIsabel Verniers

2011

The global entry of new pharmaceuticals: a joint investigation of launch window and price

Isabel VerniersStefan StremerschChristophe Croux

A1 Journal Article in INTERNATIONAL JOURNAL OF RESEARCH IN MARKETING

2008

Global launch of pharmaceuticals : the role of introduction delays in introductory prices

Isabel VerniersStefan StremerschC Croux

Global launch of pharmaceuticals : the role of introduction delays in introductory prices

Isabel VerniersStefan StremerschC. Croux

2007

The quest for citations : drivers of article impact

Stefan StremerschIsabel VerniersPC Verhoef

A1 Journal Article in JOURNAL OF MARKETING

The quest for citations: drivers of article impact

Isabel Verniers