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Researcher

Iris Roelens

Profile

Projects

Publications

Activities

Awards & Distinctions

2 Results

2018

Advances in referral marketing using social networks

Iris RoelensDries BenoitPhilippe Baecke

Dissertation

2018

2016

Identifying influencers in a social network : the value of real referral data

Iris RoelensPhilippe BaeckeDries Benoit

A1 Journal Article in DECISION SUPPORT SYSTEMS

2016