Research Explorer

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Researcher

Caroline De Bondt

Awards & Distinctions

6 Results

2018

Look at that body! How anthropomorphic package shapes systematically appeal to consumers

Caroline De BondtAnneleen Van KerckhoveMaggie Geuens

A1 Journal Article in INTERNATIONAL JOURNAL OF ADVERTISING

2017

Desire for design : an integrative study of consumer responses to product & package design

Caroline De BondtMaggie GeuensAnneleen Van Kerckhove

‘My lips are sealed’ the impact of package resealability on the consumption of tempting foods

Caroline De BondtAnneleen Van KerckhoveMaggie Geuens

A1 Journal Article in APPETITE

2015

Nutrition in disguise: how healthy food looks tasty by means of shape mimicry

Caroline De BondtAnneleen Van KerckhoveMaggie Geuens

The effectiveness of implicit, sensory cues in food marketing

Caroline De BondtAnneleen Van KerckhoveMaggie Geuens

2014

Disrupting The Healthy-Tasty Trade-off: How Healthy Food Is Perceived To Be Tasty By Means Of Shape Modification

Caroline De BondtAnneleen Van KerckhoveMaggie Geuens